060 – How Airbnb built a cult like brand with Douglas Atkin - a podcast by Luiza Campos
from 2021-01-31T22:10:42.023393
::
::
Douglas Atkin, former Head of Community at Airbnb walks us through how to identify your purpose, how to evaluate it to ensure it’s a good one and how to bring that purpose to life which is the hardest part of all and essential to have a cult like brand.
Further episodes of a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.
Further podcasts by Luiza Campos
Website of Luiza Campos