19 - Why you shouldn't wait until you hit a low point to rebrand - with David Lui - a podcast by Luiza Campos

"If it ain't broken don't fix it" may be one of the most dangerous sayings when it comes to branding. Most wait to rebrand when things are not going well. David Lui, VP of Marketing for Mark's tells us why he decided to rebrand and why you should too.

Further episodes of a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.

Further podcasts by Luiza Campos

Website of Luiza Campos