35 - How to influence behaviour to strengthen your brand - with Laura Tailleur - a podcast by Luiza Campos

A brand is the result of the actions and behaviours of everyone who forms part of that brand. The big question, and one of the biggest challenges every brand faces is just how to instil the right behaviours, the right set of values to live by.

Further episodes of a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.

Further podcasts by Luiza Campos

Website of Luiza Campos