Nice to meet you: How knowing your audience will ensure an effective introduction to the marketplace - the GE in Mexico story - a podcast by Luiza Campos

Whether you’re thinking of expanding to a different region, reaching a new audience in the same marketplace, or launching your brand for the first time learn from a giant like GE what not to do and how to ensure a positive introduction to a marketplace.

Further episodes of a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.

Further podcasts by Luiza Campos

Website of Luiza Campos