One Of The Biggest Takeaways From Funnel Hacking Live - Your Story, Hook and Offer 💢 - a podcast by Zach Radford
from 2019-02-26T23:00
One Of The Biggest Takeaways From Funnel Hacking Live - Your Story, Hook and Offer 💢
Your story, hook and offer are something that should be a part of EVERY piece of your marketing. Your story is about your journey and why the market should be paying attention to you. The hook is your copy that hits on your audiences' pain points after listening to your offer. Finally, your offer is what your hook is worth relative to the problem you are solving; For example, if you are solving a $100,000 problem, your offer is worth $10,000, while if you're solving a $1,000,000 problem, your offer is worth $100,000.
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