Write Great Copy With This Very Simple Tool - a podcast by Zach Radford

Write Great Copy With This Very Simple Tool

People are always asking what the best way to write copy is; Is it long form, short form, video, etc.? What people need to understand is that there are tactics in marketing, and then there is human psychology. In other words, it’s not so much about the copy itself, as it is about applying it correctly to your business model in a way that resonates with your target consumer. What I like to do is find businesses I like in an adjacent (or the same) market and incorporate what they are doing into my own ads and copy. I do not want to reinvent the wheel if I do not have to. Ultimately I just want to write great copy that gets amazing results for myself and my clients. Here’s the tool I use to do this…

#copywriting #longformcopy #shortformcopy #videocopy #Facebookads #marketresearch #admodeling #greatcopy #marketingtool

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