eCommerce Entrepreneur School: From Temando to Lyres Spirit Co. | #029 - a podcast by Nathan Bush
from 2020-11-01T19:49:22
In this episode of Add To Cart, we are joined by Carl Hartmann, a serial entrepreneur, co founder of Temando, Compono and Lyre’s Spirit Co. Carl took the shipping and fulfilment solution, Temando from an idea to one of the largest Australian technology companies, having raised over $55m in funding. Compono, an end to end talent solution company, was born from Carl’s own hiring frustrations and his latest venture is award-winning, non alcoholic spirit retailer, Lyres, launched in 2019. Carl shares his learnings from the Temando years, talks about building the Lyre’s brand, and provides fascinating fulfilment insights and tips. We also find out why, for Carl, second is the winning position.
Links from the episode:
Eco-friendly packaging tape from Signet (sponsored)
JB Hi Fi and Shopify Plus (sponsored)
Questions answered in the podcast include:
- What was your biggest lesson from the Temando journey?
- How did you go about creating the Lyre’s brand?
- Who is the Lyre’s audience?
- What do you see as the big fulfillment challenges retailers have in the current COVID climate?
This episode was brought to you by…
Some people try to tell you that turning traditional plastic packaging tape into strong, eco friendly paper tape is impossible. Well, not for our friends at Signet. In fact, it’s a simple and cost effective way to reduce your plastic usage and create a more sustainable packing offering and it’s available to everyone. Our partners at Signet have been helping leading retailers such as T2, Lush Cosmetics and Mecca reduce their plastic usage and create a more sustainable supply chain with their range of eco friendly packaging products. To get started today, visit Signet.net.au and find out more.
Think Shopify Plus is just for simple retailers? Well, let me tell you, JB Hi Fi is no simple business, but when their old site crashed for two hours during Black Friday, doing nothing was simply not an option. Shopify Plus was selected as their eCommerce partner to help facilitate the fast growing five billion dollar retailer. However, with over 200 dispatch locations, a reliance on a web of APIs and the ability to handle triple growth, it wasn’t an out of the box implementation, but the results spoke for themselves and JB Hi Fi cruised through a record Black Friday and Cyber Monday in 2019 without a hitch, have reduced average page load time by 15% and were even able to redeploy three techies whose job it was just to watch the servers to make sure it didn't; go down. JB Hi Fi and Shopify Plus, not just smashing prices but smashing eCommerce. To read more of J B Hi Fi’s story and see other case studies visit the customers sections on shopify.com.au/plus.
About your host: Nathan Bush from 12HIGH
Nathan Bush is the founder and lead strategist at eCommerce consultancy, 12HIGH. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
About your co-host: Carl Hartmann from Lyres Spirit Co.
Carl Hartmann is a prominent, multi-award winning Australian serial entrepreneur, who is best known for his work in co-founding Temando, Compono and Lyre’s Non-Alcoholic Spirit Co, and his involvement as an investor & board member/advisor to a range of leading technology companies around the world. Carl is also the adjunct Professor of Entrepreneurship & Innovation at the University of Queensland (the leading Australian University and a top 50 global university); serves as a Non-Executive Director on several boards, and has won a number of awards, including the IBM Global Entrepreneur of the Year Australia, Asia Pacific and global runner up, EY Entrepreneur of the Year Regional Winner and National Finalist.
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