Inside the Top 50 with Heather McIlvaine | #169 - a podcast by Nathan Bush
from 2022-03-13T19:00:25
In this episode of Add To Cart, we are joined by Heather McIlvaine, Features and Premium Editor at Inside Retail. If you haven’t heard of Inside Retail, get your butt over insideretail.com and sign up to their daily email. And if you’re already a lover of what they do, become a professional subscriber. I reached out to Heather because she is behind the Top 50 People in eCommerce which you may be seeing all over your Linkedin newsfeed right now. Now in its 7th year, Heather and I discuss the process for putting together a list that is as competitive as the Top 50 People in eCommerce. Bad news - bribes don’t make the cut. We alo chat about why it is important to be generous in your career and how to get the attention of trade journalists if you have a message that you want to get out. If you see yourself as a future Top 50 star, this is a conversation you want to listen to!
Links from the episode:
Top 50 in eCommerce 2022 report
Shopify Plus and Incu (sponsored)
Questions answered:
- Which practitioners are at the top of their game in eCommerce according to the Top 50?
- What trends stood out for you in the Top 50 in 2022
- What are your tips for making a story stand out when pitching to Inside Retail
This episode was brought to you by…
About your co-host: Heather from Inside Retail
Heather McIlvaine is features and premium editor of retail at Inside Retail. In her nearly four years writing for Inside Retail, Heather has traveled to Shenzhen to cover the epic Chinese shopping event Single’s Day, doggedly reported the details of Amazon's launch in Australia, toured the biggest office supplies store in the world to understand the future of physical retail, and followed the local fashion industry's pivot to making PPE during Covid-19. She is an LA-native who now lives in Melbourne.
You can contact Heather at LinkedIn
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