Jerry Maguire Does Digital: The Nathan Bush Story | #101 - a podcast by Nathan Bush
from 2021-07-25T19:00:17
In this episode of Add To Cart, we are joined by Nathan Bush, the guy who usually hosts this podcast! As a way of celebrating 100 episodes of Add to Cart, we decided to interview the boss for a change. Nathan is an eCommerce Strategist, Co founder and Director of eCommerce talent agency eSuite and of course host of the Add to Cart podcast. Before all that, he was Group Digital Manager at Super Retail Group and was placed in the Top 50 People in e-commerce four years in a row. In this chat, former guest and friend of Add to Cart, Tom Hintze from Mr Pool Man, takes us down memory lane with Nathan, unpacking where it all began with Super Retail Group and driving it home to Co-founding e-Suite. As always, there are nuggets throughout the conversation of the high fives and the low blows, this time with Nathan’s own spin on it.
Links from the episode:
Shopify Plus and Rollie Nation (sponsored)
Questions answered:
- Who would be Add to Cart’s dream guest?
- Why did you decide to set up an eCommerce talent agency?
- What’s the most significant mistake you’ve ever made?
This episode was brought to you by…
Some would say that turning traditional plastic packaging tape into strong, eco-friendly paper tape is impossible. Not for our friends at Signet! In fact, it is a simple and cost-effective way to reduce your plastic usage and create a more sustainable packing offering - and available to everyone. Our partners at Signet have been helping leading retailers such as T2, Lush Cosmetics and MECCA reduce their plastic usage and create a more sustainable supply chain with their range of eco-friendly packaging products. Visit signet.net.au to find out more.
Australian brand Rollie Nation makes footwear that is lightweight and one of the favourites of suitcase stuffers around the globe, so when Rollie Nation wanted to put a greater focus on direct to consumer, they migrated to Shopify Plus, with integrations into Gorgias for customer service, Smile for loyalty, Klaviyo for direct marketing and Okendo for customer reviews, Rollie Nation were able to deliver a site that was as lightweight as their shoes. They immediately achieved a 62% improvement in page speed, which contributed to a 3.5% increase in conversion. As Limp Bizkit would say they’re now rollin’ rollin’ rollin’. To read more of Rollie Nation’s story and see other case studies visit the customers sections on shopify.com.au/plus.
About your host: Tom Hintze from Mr Pool Man
Tom Hintze is Head of eCommerce & Operations at Mr Pool Man and Co-founder of Water TechniX. After following his father into the pools industry, Tom became a licensed E1 pool certifier and qualified pool builder, but since 2013 he has focused his energies on the digital channels of the business. Passionate about exceeding customer expectations, Tom is no stranger to change and thrives on leading teams through the complexities and difficulties of the ever changing eCommerce environment. Tom loves a warehouse and a beer - isn’t that what eCommerce is all about?!
About your co-host: Nathan Bush from eSuite
Nathan Bush is the Co-founder and Director at eCommerce talent agency, eSuite. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
You can contact Nathan at LinkedIn
Please contact us if you:
- Want to come on board as an Add To Cart sponsor
- Are interested in joining Add To Cart as a co-host
- Have any feedback or suggestions on how to make Add To Cart better
Email hello@addtocart.com.au We look forward to hearing from you!
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Further episodes of Add To Cart
Further podcasts by Nathan Bush
Website of Nathan Bush