John Timar: Former Navy SEAL&CEO of Kill Cliff - A Clean Energy Drink Company - a podcast by Brad Leavitt

from 2023-12-13T15:17:19.156083

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Previously, John was an executive at TerraGo, a venture-backed software company specializing in SaaS and PaaS mobile applications. He also led business development at Eurasia Group, a predictive analytics startup providing global risk information products to subscribers.

John was a founding member of Control Risks GS, Inc, a wholly-owned subsidiary of Control Risks and the fastest growing business unit worldwide.

Listen in as John offers a glimpse into his experience training with the Navy SEALs and the carryovers he sees between the military and the business world. He then does a deep dive into Kill Cliff’s unique story as a company and how they scaled up to become one of the most exciting brands in the beverage sector today.

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Topics Discussed:

  • [02:56] Similarities between being a Navy SEAL and a business owner
  • [07:04] The hardest part about becoming part of the SEAL teams
  • [12:12] What separates those who succeed and those who fail in becoming SEALs
  • [15:39] The dangers that follow your initial success as an entrepreneur
  • [17:49] An introduction to Kill Cliff
  • [23:24] Kill Cliff’s appeal
  • [25:51] Kill Cliff’s unique foray into the beverage sector
  • [31:03] How John helped investors see the potential in Kill Cliff
  • [36:44] The value of interdependence among teams
  • [42:53] Having conversations with investors about the big picture, not just the bottom line
  • [48:28] Using non-traditional marketing strategies to scale Kill Cliff
  • [55:06] What’s next for John and Kill Cliff?

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Key Quotes by John:

  • The cornerstone of teamwork is interdependency.
  • Alignment is a key part of business. It’s part of interdependency, teamwork, and focus.

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Website of Brad Leavitt