AB 087: Staying Innovative, Competitive, And Spirited…Lessons From Competitive Cheerleading - a podcast by Jeffrey Hayzlett & C-Suite Radio

Cheerleading is a multimillion dollar industry. So who is dominating this business?
Varsity Brands Founder and Chairman, Jeff Webb, joins me today as we take a unique look at cheerleading and assess how it has operated as a business – from being on TV for over 32 years to new stunts being developed.
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