SFWMD ANIMATED Concept Logo - a podcast by mac design solutions, inc.

Animated concept logo for the South Florida Water Management District's “River of Grass” theme. Although you’d want to avoid any mis-spellings or typos in your final product - in the case of conceptual designs - you don’t want to give away the farm. An intentional mistake of this kind at this stage is often overlooked, and is an easy method of “watermarking” the files you must send to a prospective client - making them virtually unusable. Consider it superior to sending low-res versions that don’t do your work justice, or watermarked versions that obscure and interfere with the viewing experience through annoying visual “overlays”.

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