Podcasts by Art Marketing Podcast
How to sell art online and generate consistent monthly sales. That's the goal of this podcast. We plan to achieve that goal by focusing on art marketing strategy, tactics, tips and most importantly FOCUS — where to put your focus in your marketing efforts.
Further podcasts by Art Storefronts
Podcast on the topic Bildende Kunst
All episodes
#61 My Top 5 Ways to Supercharge Your Holiday Marketing from 2023-11-10T00:23
We start with some conceptual to get our heads in the right space for the season in front of us, then we get into the tactical you can add to your holiday marketing efforts to supercharge things...
Listen
#60 Art Sales are 50-50 from 2023-11-02T13:24
I define the concept, talk about how things evolved to get here, some psychology, I am going to ask whether or not your IG profiles passes the test and then get tactical on how you can put it to...
Listen
#59 How to find collectors for your art business from 2023-10-16T18:18
How a cork trick helps explain an art business, new customer acquisition and how it applies through the lens of time
The Cork T...
#58 What size is your restaurant? from 2023-09-29T14:46
What a restaurant has to do with an art business, how to think about yours, and some mission and vision for the future
#57 How To Turn Buying Questions into Selling Conversations from 2023-09-07T15:22
We revisit the only metric that matters from an episode past, I will outline what buying questions are, how to turn them into selling conversations generally and then how to knock them out of th...
Listen
#56 Supercharging "The Loop" from 2023-08-23T21:31
Last week I covered the loop, this week I present the tactical guide on how to supercharge it; the who what when where why...
If are asking yourself what the heck is the loop go ba...
#55 Smart Artists don't run ads... instead they do this. Introducing "The Loop" from 2023-08-16T17:29
I will define the loop, what it is at its core, how to think about it, and how to use it in different scenarios — both online and offline. Also... how to super charge it
Listen
A story, of branding, niche, and success. How mid-western painter Megh crossed the 1 Million Mark in art sales. from 2023-08-10T13:00
7 years ago Megh went all in on her art career.
Her journey since has seen her surpass the 1mm mark in sales, discover a niche, and cement herself as a brand. This is her story, interview...
Listen
#54 The most important metric nobody talks about; focus on this and win from 2023-08-04T13:41
So what is the most important metric to watch if you want to grow an art business?
Yes of course sales is #1 but you need more than that if you want to make sure your focus — time, ...
Rising Tide of Success A Live Q&A with Jonah Allen, the Young $100K+ Photographer from 2023-07-28T22:17
5 years ago a 24 year old kid discovered this very podcast started listening to it, signed up for Art Storefronts and started his art business. Now he is selling 100k a month of his art. This ...
Listen
#53 Two trains, two tracks, no brakes from 2023-07-19T14:52
A new way to contemplate your art career, what you should be working on, and reseting your expectations to success.
For the latest and greatest
Listen
#52 What Are the Biggest Art Selling Times of Year? from 2023-06-02T19:32
Everybody knows the first and everybody ignores the second. Don't be everybody. This post will cover; What is the 2nd biggest time of the year to sell art, why, and why no artist or photographer...
Listen
The Next Big Thing in Art Marketing w/ CEO of Art Storefronts from 2023-05-22T12:32
In this special episode, we have the pleasure of welcoming Nick Friend, the visionary CEO of Art Storefronts. Nick shares the evolution of the art industry over the past two decades and discusse...
Listen
Co-Pilot Stories: "I'm tired of shipping and packing from so many orders!" from 2023-05-10T18:38
In this fun podcast episode, we sit down with Miro Kenarov, one-half of the talented Bulgarian-born artist couple behind the unique Canvas on Clay proj...
Listen
#51 Get buyers to act fast: Tips for setting up your art for impulse purchases from 2023-03-09T21:55
Why you want to do this, some context and current events, how to think about your product lineup, and some tactical ways to go about it.
Have questions on anything and everything el...
#50 How Many New Customers Did you Acquire Last Year? from 2023-03-01T15:03
If I asked you how many new customers you acquired in your art business last year would you be able to answer that question?
Most artists struggle answering it.
We ne...
#49 The Ultimate Guide To Successful Art Shows and Fairs from 2022-07-28T21:57:11
Why art shows and fairs are so important, the upsides and downsides of doing them in person, and how you need to think about them tactically to win (no one ever talks about this).
H...
#48 Meet Megh. An overnight success takes 10 years from 2022-06-11T16:11:58
All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts
Intere...
Listen
#47 Advanced Pricing Strategies for Artists and Photographers that are already selling from 2022-06-06T19:25:25
All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artstorefronts
Intere...
Listen
# 46 Instagram Reels are Big Deals Start doing this hack RIGHT NOW from 2022-05-02T13:56:17
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#45 Things about running a sale that nobody ever told you from 2022-04-18T10:20:25
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#44 The Next Big Art Selling Holiday is Here: Mothers Day from 2022-03-04T15:35:23
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#43 The importance of Print on Demand aka POD from 2022-02-27T12:01:18
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#42 Your Marketing Assistant: From "One Size Fits All" to "Tailored to Your Artistic Journey" Inbox from 2022-02-12T14:43:11
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#41 The 3 buckets all artists and photogs fall into. Which bucket are you in? from 2022-01-22T19:56:45
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#40 If you launched your art biz today from 2022-01-14T19:37:44
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#39 Our Top 10 Takeaways from GROWING Art Businesses in 2021 from 2022-01-08T16:09:14
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
Merchandising 101: A Broad Primer on how to think about it and how to approach it from 2021-10-20T20:09:26
A discussion about merchandising during Q4, Price points, Print types, and merchandise. Let's audit your thinking.
Viral video mentioned
Listen
AMA: Ask Me Anything; Live Streaming Stats and More from 2021-07-27T21:26:43
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#38 You want to sell 15k of art this year. Good. Q4 is coming and its time to get ready. from 2021-07-22T21:51:23
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#37 A Vision for a New Type of Art Gallery from 2021-07-19T15:43:04
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#36 What's the biggest ecommerce event in the world? from 2021-06-09T21:10:50
A primer on sales, What the event is it & where it ranks, and what you can learn from it and bolt into your marketing operation.
Where to go from here? What are the next steps? How can yo...
Listen
#35 Your Collector List from 2021-06-07T20:29:26
What is it, What can it do and how do you treat it, and why it's the most important asset and art business can have.
Don't Be a Starving Artist by Wyland Listen
#34 The Best Art Doesn’t Win. The Art that Everyone Sees Wins. from 2021-04-27T19:37:53
First we come to terms with, then we sort how to solve for it, and the perspective of how long its gonna take.
Where to go from here? What are the next steps? How can you learn more?
... Listen
#33 You don't have to get a whole lot right as long as you don't get a whole lot wrong from 2021-04-13T19:55:31
A Financial maxim that applies to the art business, your collector list, why it's a fundamental pillar if you want to be successful
Where to go from here? What are the next steps? How can...
Listen
#32 The Art Selling Pyramid from 2021-04-03T04:37:48
What is it? Why understanding it is critical, and a call to action to bolt in the existing pieces you are missing
Where to go from here? What are the next steps? How can you learn more? Listen
#31 Our Top 6 Takeaways from the just released Art Market 2021 Report from 2021-03-25T19:17:41
Some background on the report, our top stats from it, and what it portends for artists and photographers in 2021 and lastly what you won't read in this report.
#30 The next big art-selling holiday is upon us. 30 days away. from 2021-03-06T13:09:05
Mothers Day to Fathers Day to Q4
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating t...
Listen
#29 Your NEW Most Important Metric from 2021-02-26T18:38:58
The things that don't scale, video, and your new most important metric.
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be f...
Listen
#28 The Basement Sale from 2021-02-20T12:14:05
Attention, The basement sale concept, its stumbling blocks, and how to get started.
The Basement Sale Example
#27 Why Your Art Business is Destined to Fail from 2021-02-13T10:14:38
All the latest an...
Listen
# 26 How to Target High Net Worth Buyers from 2021-02-03T19:24:42
How most think this happens, how it really happens, and what you can do right now to get better at it.
Where to go from here? What are the next steps? How can you learn more?
All t...
Listen
016: The New, Shocking Way to Build Your Email List (It's Not) from 2021-01-31T22:10:42.023393
A to Z on building your email list – how to get your website traffic onto your list, moving that list into Facebook Ads, and a hack for getting your contacts into FB if you don't have their emai...
Listen
#25 Start with Demand&Work Backwards from 2021-01-22T22:52:17
How to pick subject material, Where to start, The way most artists and photographers do it, a new way to do it
Where to go from here? What are the next steps? How can you learn more?
... Listen
#24 The Pivot What is it and why you need to start doing it yesterday from 2021-01-15T15:31
A quick intro, The pivot defined, historical examples, art examples, how to contemplate subject matter areas and how to get started
Where to go from here? What are the next steps? How can...
Listen
#23 Looking to sell your art in 2021? You need to follow this list from 2021-01-06T20:47:24
2020 A Year in Review: The Perfect Storm for Art&Photography Sales from 2021-01-05T21:46:34
An intro anecdote, the Art Storefronts 2020 story, and the 2020 year in review
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest c...
Listen
#22 Extraordinary Events, Extraordinary Outcomes from 2020-11-18T18:39:45
Living through great disruption, How its changing habits, how artists and photographers need to see the silver lining and embrace the coming changes
Where to go from here? What are the ne...
Listen
#21 Art Sales up 300% Year over Year from 2020-11-13T19:11:31
It's no time to gloat, 3 trends underpinning this years q4, and while there is still time to get into the game
Where to go from here? What are the next steps? How can you learn more?
... Listen
#20 Nobody saw your Sh*t : Why and what you can do about that from 2020-11-03T18:24:32
Important advice for Q4, The fish and the surface analogy, and discounting.
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can ...
Listen
#19 It's video, stupid from 2020-10-29T18:01:34
A play on James Carville's famous quote, The best way to sell art or photography, and why you need to be prepared to leverage video this q4 and really all day, everyday.
Where to go from...
Listen
#18 Omnichannel Marketing this Q4 from 2020-10-21T22:25:38
The Equation, Attention, and Omnichannel Marketing
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are con...
Listen
#17 Q4 and Pivot from 2020-10-17T07:48:25
Q4 and the coming sales, it's all just another muscle, and the pivot.
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be fou...
Listen
Sales not where you want them? Solve the problem from 2020-10-17T07:31:33
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#16 So you want to be an artist or photographer that sells? Start selling from 2020-10-01T17:42:01
You want to sell your art or photography, you want to know what to do, you ask me about how to do that (all the time)
Where to go from here? What are the next steps? How can you learn mor...
Listen
#15 The Where is your Art Business Quiz from 2020-09-29T21:06:48
I intro the quiz concept, talk about the path to a 6 figure a year + art biz, and sum things up with an analogy.
Where to go from here? What are the next steps? How can you learn more? Listen
#14 The Flywheel from 2020-09-24T20:04:26
We define the FlyWheel, How we are designing for it, and why it matters.
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be ...
Listen
#13 Validating Your Art Will Sell from 2020-09-24T19:46:43
We define validation, we talk about how to go about it, and we talk about when to call it quits
Where to go from here? What are the next steps? How can you learn more?
All the late...
Listen
Trolls. Not the kids movie. The other kind. from 2020-09-10T19:50:55
How to deal with trolls on the socials, how to think about trolls on the socials, how to be ruthless with your inputs.
Where to go from here? What are the next steps? How can you learn mo...
Listen
#12 How To Merchandise Your Art or Photography from 2020-09-08T19:53:49
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#11 Discounting Your Art or Photography. Should you? from 2020-09-03T18:09:16
Do you discount your art, we put this one to bed, once and for all
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found ...
Listen
Perfectionism is Poison when it comes to building an Art Biz from 2020-09-02T22:28:52
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#10 Only 30 Days until the start of the Biggest Art Selling Time of Year from 2020-09-02T17:44:03
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
FB Ads and Your Questions from 2020-09-01T21:18:15
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#9 How To Run Flash Sales with Live Video from 2020-08-28T14:39:53
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#8 Stop Procrastinating. Stop BS-ing Yourself. Only the market can tell you. from 2020-08-25T21:24:05
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#7 The Nuts and Bolts of a Well Run Art Sale from 2020-08-21T18:34:53
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#6 It's the Best Time in History to Start an Art Business from 2020-08-19T10:23
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
#5 When Are you Ready for Facebook Ads? from 2020-08-13T19:56:26
Boosting posts, Why you are not ready for FB ads, and what to do when you finally are ready.
Where to go from here? What are the next steps? How can you learn more?
All the latest ...
Listen
#4 An Art Specific Marketing Agency? from 2020-08-11T22:20:55
We define what one might look like, The demand for such a business, and the potential ups and downs.
Where to go from here? What are the next steps? How can you learn more?
All the...
Listen
#3 - Live Art Shows: The future of selling art&photography from 2020-08-06T19:53:35
The top ten reasons why Live Art Shows are the future of selling art and photography.
Where to go from here? What are the next steps? How can you learn more?
All the latest and gre...
Listen
#2 - The Seven Layers of Success from 2020-08-05T16:33:16
The 7 layers of success, how it needs to be almost a religion, how it informs how we think about everything we do.
Where to go from here? What are the next steps? How can you learn more?<...
Listen
#1 - Introducing Art Business Mornings from 2020-08-05T16:31:32
We define the term art business, introduce the show and your hosts, the 5 pillars of a six figure a year art business, and the mechanics of the show.
Where to go from here? What are the n...
Listen
Live Art Shows, New Art Business CRM Feature, and More from 2020-07-30T17:00
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
Do Live Art Shows Work? from 2020-07-27T17:00
The Friction Inherent in Building a Successful Art Biz from 2020-07-25T17:00
The Art Marketing University from 2020-07-24T17:00
The Retail Apocalypse, Getting in the Game&More Art Biz Talk from 2020-07-21T21:32:06
I want to talk about a few things today: the retail apocalypse, getting in the game, and a little bit more art business talk. So... "Retail Apocalypse" – what does it mean? This is the phrase th...
Listen
Live Art Biz Consulting on July 20, 2020 from 2020-07-20T22:59:16
Art business consulting for artists and photographers, hosted by the Art Storefronts marketing team and leadership.
Listen
Teasing Our New Show: Art Business Mornings from 2020-07-17T20:49:57
Eat Your Own Dogfood from 2020-07-16T14:01:47
"Eat your own dogfood." What does it mean and why is it so important in business? Supposedly originating from Microsoft in the 19080's, the premise behind "eat your own dogfood" is simple... You...
Listen
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on July 15, 2020 from 2020-07-15T21:37:21
Art business consulting for artists and photographers, hosted by the Art Storefronts marketing team and leadership.
Listen
So the Pandemic Is Back. Now What? from 2020-07-14T22:25:52
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on July 13, 2020 from 2020-07-13T22:15:49
Art business consulting for artists and photographers, hosted by the Art Storefronts marketing team and leadership.
Listen
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on July 10, 2020 from 2020-07-10T22:52:35
Nick (CEO) and Patrick (CMO) host an open consulting session for photographers and artists who are not Art Storefronts members.
Listen
25 Year Old Photographer Sells $35k in One Month from 2020-07-09T22:58:35
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on July 8, 2020 from 2020-07-08T21:15:39
Nick (CEO) and Patrick (CMO) host an open consulting session for photographers and artists who are not Art Storefronts members.
Listen
Merchandising Is Not Optional. It's Mandatory. from 2020-07-08T16:59:55
Q4 Is Coming, Art Sales Are Still Surging from 2020-07-07T14:59:34
The 4th quarter (October, November, December) is traditionally the biggest art-selling time of the year. During this pandemic, Art Storefronts members have been experiencing Black Friday level s...
Listen
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on July 6, 2020 from 2020-07-06T21:07:48
Nick (CEO) and Patrick (CMO) host an open consulting session for photographers and artists who are not Art Storefronts members.
Listen
The Biggest Art-Selling Time of the Year is 3 Months Away from 2020-07-03T17:00
The biggest art-selling time of the year is the 4th quarter (October, November, December), and it's only 3 months away. Most artists and photographers will make 50%+ of their yearly sales during...
Listen
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on July 1, 2020 from 2020-07-01T21:20:37
Nick (CEO) and Patrick (CMO) host an open consulting session for photographers and artists who are not Art Storefronts members.
Listen
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on June 30, 2020 from 2020-06-30T21:17:55
Nick (CEO) and Patrick (CMO) host an open consulting session for photographers and artists who are not Art Storefronts members.
Listen
Focusing on Success from 2020-06-28T17:00
In today's episode we talk about focusing on success and what it means – mainly customer success. We're going to talk about it from the context of Art Storefronts and then in the context of arti...
Listen
Is the Pandemic Re-Surging? How This Affects Artists and Their Ongoing Strategy. from 2020-06-27T17:00
The Pandemic Re-Surging. What does this really mean for artists and photographers? What is the point here? The point is, this thing isn't going away anytime soon. Every photographer and artist a...
Listen
How Todd Monk Sold $20,000 Worth of Art In 1 Day from 2020-06-25T22:22:55
Todd Monk, Art Storefronts member, shares how he went from making no sales at all to making consistent sales, including $20,000 in one day. HINT: He started marketing his art consistently.
Listen
Why it's MANDATORY to Own Your Own Distribution Channels&Customers from 2020-06-25T21:22:43
Why owning your own distribution channels and customers (selling direct) is the ONLY way to make consistent sales and grow your art business long-term.
Where to go from here? What are the...
Listen
The Random Show: Making Sure You Have the Right Art Business Strategy from 2020-06-24T14:39:10
Most photographers and artists think the only way to sell art is through 3rd parties, like galleries, and this is what causes the starving artist problem. The right art business strategy starts ...
Listen
The Art Validation Strategy (Will your artwork sell?) from 2020-06-23T16:56:04
When you're just starting out as a fine artist or photographer, the big question is: "will my work sell?" Is it worth buying? Is there a market out there? If you're in this posi...
Listen
Perfectionism Is Poison from 2020-06-22T22:06:04
There is a major tendency for photographer and artists to over-analyze their businesses and look for perfect solutions to their problems. In this episode, Nick talks about the importance of over...
Listen
Live Art Biz Consulting with Nick (CEO) and Patrick (CMO) on June 19, 2020 from 2020-06-19T17:00
Nick (CEO) and Patrick (CMO) host an open consulting session for photographers and artists who are not Art Storefronts members.
Listen
Why You Should Launch a Direct Art Business ASAP from 2020-06-18T22:34:46
The only way to consistently grow your art business is to stop relying on 3rd parties (galleries, marketplaces, etc.) to sell your art. When you own your distribution, when you own your customer...
Listen
The Random Show: An Art Business in 10 Years from 2020-06-16T20:55:04
Nick and Pat talk about the radical shift occurring in the art industry right now, the difference between selling art indirectly and directly, the importance of owning your own distribution, ema...
Listen
The Random Show: Art Just Keeps on Selling from 2020-06-15T19:23:26
In this episode, Nick and Patrick discuss how for the 10th straight week Art Storefronts members experienced Black Friday level sales, and there is no sign that it's going to slow down anytime s...
Listen
The Random Show: The Playbook Is Never Finished from 2020-06-13T17:00
In this episode, Nick and Patrick talk about how not to rely on 3rd parties to grow your art business, and how the internet makes it possible to bypass traditional gatekeepers like galleries and...
Listen
How to Build a Viable Art Business in 2020 from 2020-06-11T22:07:47
The Random Show: Today's Learnings from 2020-06-11T17:00
In today's episode, Patrick recounts the learnings from the day. Topics covered include: the importance of showing Art Storefronts members how to do marketing tactics in real-time, and going liv...
Listen
The Random Show: Eating Our Own Dogfood from 2020-06-09T17:00
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be...
Listen
The Random Show: Father's Day Sale Success from 2020-06-08T17:00
Nick and Pat discuss what's going on in the art industry today.
Listen
Art is Selling, FB Ads Strategy, How to Best Teach from 2020-06-06T17:00
In this episode, Nick and Pat talk about the art marketing consulting product at Art Storefronts, why it's so valuable, how it keeps getting better, and the process that allows us to constantly ...
Listen
The Random Show: New Member Success + Workshops from 2020-06-04T17:00
Nick and Pat discuss what's going on in the art industry today.
Listen
Just Ship It from 2020-06-03T20:29:38
Nick Friend (CEO) and Patrick Shanahan (CMO) on the importance of just getting your art business started and not worrying about perfection or problems that don't yet exist.
Where to go fr...
Listen
Is Art Selling Right Now? from 2020-06-02T17:00
Is art selling right now? Nick and Patrick talk about the one tactic that is working really well right now for Art Storefronts members as well as other art industry news.
Where to go from...
Listen
Saturday Art Marketing Chat + Q&A Session from 2020-05-30T17:00
Nick (CEO) and Patrick (CMO) discuss the latest art marketing news then answer questions.
Listen
Mindset/Entrepreneur Psychology Lesson From Nick Friend (CEO) from 2020-05-28T16:23:32
Nick Friend (CEO) talks about why mindset is so important, about having the right expectations, improving the overall quality of your thinking, and about becoming a person that is capable of hig...
Listen
The Strong Art Marketers are Getting STRONGER from 2020-05-26T17:00
We are experiencing the biggest tectonic shift the art industry has seen in decades. Right now the entire art market is online. And even when offline venues open back up, things will never go ba...
Listen
As the Curve Flattens Art and Photography Sales Keep Rolling from 2020-05-23T17:00
The art market is experiencing a tectonic shift right now that is completing changing the way art is selling right now and likely how art will continue to be sold in the future.
Listen
Discussions with Art Storefronts Members on May 8, 2020 from 2020-05-08T17:00
On Friday, May 8, 2020 we went live and invited both members and non-members to join us. What resulted were a lot of really insightful conversations about what it takes to sell art and how Art S...
Listen
42: Instagram Live - How to Do It and Why You Should from 2020-04-15T15:56:12
After running 50+ livestreams in the past couple of months, we've realized it might be the best possible way for artists and photographers to bring in free attention right now.
Where to g...
Listen
Art and Photography Marketing During COVID-19 from 2020-04-02T13:47:23
An open office hours session for Art Storefronts members to ask any and all questions they have on the running and marketing of their art/photo businesses during the pandemic.
Topics incl...
Listen
Unconventional Marketing Tactics for the Pandemic from 2020-03-27T14:56:08
Creative ways to market your art during the coronavirus outbreak (hint: you MUST shake things up to continue earning attention during this time). Show Notes and V...
Listen
FB Live: How to Prepare Your Art Business For COVID-19 from 2020-03-25T22:00
With the coronavirus significantly limiting your ability to sell art through traditional channels, you'll need to act fast to minimize the impact it will have on your business.
Here are a...
Listen
Customer Calls: Julie Gets Her Art Business Headed in the Right Direction from 2020-03-25T14:46:51
Julie Robertson has had some success offline at art shows and farmers markets – now the question she has for us is how to turn that OFFLINE success into a consistent, ONLINE art business.
41: Facebook Ads for Photographers and Artists from 2020-01-29T16:50:17
Where to get started with Facebook and Instagram ads, why it should be a pillar of your art marketing strategy, and how you should actually go about it.
Where to go from here? What are th...
Listen
40: Your New Year's Resolution – Move the Attention Around from 2020-01-29T16:49:37
Attention was hard to get in ’19 and it’s gonna be even harder in ’20. In this episode: What the smart artist is gonna do about it, and I proffer up a New Years’ Resolution for you.
Where...
Listen
039: Omni-Channel Marketing (A Key Q4 Strategy) from 2019-11-27T15:30:58
The Q4 holiday season is all about running your best sale of the year - but how should you get the word out? Meet the omni-channel marketing playbook.
Plus: What to do about paid traffic ...
Listen
Q4 Is Coming and It's Gonna Be Your Biggest Yet (Here's Your Checklist) from 2019-08-13T20:04:32
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
Listen
037: Art Merchandising + Additional Revenue Sources from 2019-06-06T16:03:36
Why the proper merchandising of your artwork can make all the difference, and thinking outside the box to expand your revenue sources and generate additional income.
Where to go from here...
Listen
036: Pop-Ups? Yes, Pop-Ups! from 2019-05-23T14:33:36
A rant on attention, an analogy on pop-ups, and why whether you like them or not you need to be using them.
Where to go from here? What are the next steps? How can you learn more?
...
Listen
035: The Cost of Acquiring Your Customers from 2019-05-15T18:52:11
The cost to acquire a customer, why I can afford to lose $ on them and you can’t, and some strategy and perspective on how to best approach your marketing.
Where to go from here? What are...
Listen
034: Learning from Black Friday 2018 from 2018-12-06T16:37
With the hottest eCommerce week of the year behind us, we take a look at the most important lessons we learned and how you can implement them to massively improve your next art promotion.
033: Using Facebook Ads WITHOUT a Warm Audience from 2018-11-08T15:16:26
Where to go from here? What are the next steps? How can you learn more?
All the latest and greatest can be found here (we are constantly updating this thing)
https://linktr.ee/artst...
031: Adding Facebook Contests to Your Q4 Strategy from 2018-09-25T19:50:59
Running contests on Facebook, a 4th quarter playbook update, and some essential updates to the highest ROI marketing tactic in the art world today.
Where to go from here? What are the nex...
Listen
032: How to Get Your Artwork Noticed from 2018-09-25T19:49:25
Q4 is coming...How to use email, FB, and FB & IG ads to warm up your audience and how to get your art noticed.
Where to go from here? What are the next steps? How can you learn more?
... Listen
030: How to Create LTV Audiences for Facebook/Instagram Ads from 2018-08-30T16:22:37
How to create a Facebook/Instagram Ads audience based on Lifetime Value (LTV), use cases you probably haven't thought of, and thoughts on targeting to cold audiences in Q4.
029: Your 4th Quarter Marketing Audit from 2018-08-23T15:12:16
Th...
Listen
028: Augmented Reality: The New Standard for Buying Art from 2018-06-14T15:39:26
Welcome to AR 101 – What Augmented Reality is, why it's a dream come true for fine artists and photographers, and how to offer it right through your website.
Where to go from here? What a...
Listen
027: The Art Show Playbook from 2018-04-25T23:14:33
What to do before, during, and after your art show to get the highest possible ROI from your time and effort.
Where to go from here? What are the next steps? How can you learn more?
<... Listen
026: You Made a Sale, Congrats, Now the Work Begins from 2018-04-12T14:19:08
How to make the most of closing a sale and ensure that that first-time customer becomes a repeat customer – whether their experience was positive, negative, or neutral.
Where to go from h...
Listen
025: Creating an Art Marketing Plan for 2018 and Beyond from 2018-04-04T21:49:01
From communicating with your audience in the right way to running sales, here's everything we've learned about crafting a powerful art marketing plan for 2018, 2019, and beyond.
Where to ...
Listen
024: Do Artists Still Need Websites? from 2018-03-27T16:35:48
In this episode, we talk about coping with change in your marketing strategy, staying focused on where the attention is, and whether or not artists need websites.
Where to go from here? W...
Listen
023: How Artist Megh Knappenberger Sold $200,000+ in Her First Year from 2018-02-20T16:51:09
The day Megh Knappenberger decided to give her painting career a real shot, she had $0.28 in her bank account – here's how she found a passionate niche of buyers and made it to $200k+ in her fir...
Listen
022: Doing Things That Don't Scale from 2018-02-14T21:54:13
Making the case for doing things that would never work if your art business grows larger, and why these marketing tasks can actually be some of the most powerful.
Where to go from here? W...
Listen
021: Mathieu Laca on Running a Print Giveaway Contest with ManyChat from 2018-01-24T20:11:38
Fine artist Mathieu Laca is interviewed on topics such as building an audience, setting price points, and his experience running a print giveaway contest on Facebook using ManyChat.
Where...
Listen
020: Facebook Contests with ManyChat and Messenger from 2018-01-09T20:36:48
A free print giveaway, $150 in ad spend, and 400 messenger subscribers... all in a week.
Where to go from here? What are the next steps? How can you learn more?
All the latest and ...
Listen
019: Art Marketing Playbook - Overtime from 2017-12-04T17:32:55
Some bolt-on extra tactics to the Art Marketing Playbook, including: the (only) three ways to grow your art business, and why to send abandoned cart emails.
Where to go from here? What ar...
Listen
018: Facebook Messenger is the New Email from 2017-11-22T16:11:57
Why email is dead, Facebook Messenger and Chat Bots, and how artists can use Facebook Messenger to build their audience and sell more art online.
Where to go from here? What are the next ...
Listen
017: The Holiday Art Marketing Playbook from 2017-11-14T22:32:21
An overview of the power of holiday marketing with actionable steps you can take to market your art during the holidays this 4th quarter.
Where to go from here? What are the next steps? H...
Listen