What Price is Right? - a podcast by BCG Growth Tech

Part one of a three-part series uncovering the importance of pricing for growth technology businesses and best practices. 

In this episode, we will interview John Pineda, a BCG Pricing Expert to uncover:

• Relevant benchmarks when setting price


• Managing price discussions with corporations who have purchasing power


• Considerations for land and expand opportunities


• Pricing to accelerate a deal and time to value

Further episodes of Ask the Experts

Further podcasts by BCG Growth Tech

Website of BCG Growth Tech