Atlanta Business Radio Interviews David Cohen, Branding Therapist with Equation Arts - a podcast by Amy Otto and Lee Kantor

from 2008-07-16T20:03

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Today we talked toDavid Cohen, founder of Equation Arts, the place to go for Whole Brand Thinking.



David is a creative start-up veteran experienced in defining
technology vision and product strategy for software and service
companies in a wide range of industries. His entrepreneurial mindset
and practical approach have led to the successful launch of numerous
products and services including: unified messaging, web-based access to
personal health-care information, alerting and notification
applications, content transformation for wireless devices, mobile
applications for CRM and SFA, VoiceXML-based IVR infrastructure
services, and ruggedized solutions for field service. He is experienced
in fund-raising, business planning, market strategy, product launches,
pricing, brand creation, search engine optimization, differentiation
analysis, product definition, and start-up coaching.

David also brings an artist's eye and creativity to his work. His
paintings have been exhibited in galleries in New York, New Jersey,
Baltimore, Washington D.C. and Atlanta. His award-winning web design
and user interface work has been displayed in articles in PC Magazine
and Internet World and used as an example in the book Dynamic HTML
Black Book for his innovative use of dynamic content. He has led
creative teams on co-branded projects with CompuServe, The Weather
Channel, Erols, Bigfoot, USA.net, Polygram, and American Express.



For more information about David, his blog, his art and his firm please go to his website www.equationarts.com



Also if
you know of a business in Atlanta that we should know about please
email Amy Otto at Amy @ atlantabusinessradio.com and we will try and
get them on the show.

Further episodes of Atlanta Business Radio

Further podcasts by Amy Otto and Lee Kantor

Website of Amy Otto and Lee Kantor