RET206: AI/ML with Data Lakes: Counterintuitive Consumer Insights in Retail - a podcast by AWS

from 2021-01-31T22:10:42.023393

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In this session, learn how data scientists in the retail industry, from companies like Tapestry, Coach, and Kate Spade, are finding new, counterintuitive consumer insights using AWS artificial intelligence services in a data lake. By leveraging data from various retail systems, including CRM, marketing, e-commerce, point of sale, order management, merchandising, and customer care, we show you how these consumer insights might influence new and interesting retail use cases while establishing a data-driven culture within the organization. Services referenced include Amazon S3, Amazon Machine Learning, Amazon QuickSight, Amazon SageMaker, among others.

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