How Do You Become Influential? Jon Levy Reveals His Surprising Secrets - a podcast by Kurt Nelson, PhD and Tim Houlihan

from 2021-05-09T03:03:54

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Our guest, Jon Levy, is arguably one of the most influential behavioral scientists in the world. Over 10 years ago, Jon founded The Influencers Dinner, a secret dining experience for industry leaders ranging from Olympians, Nobel laureates, executives, to musicians. Over the course of the last decade, these dinners have developed into a wide community of influential people. 


Our opening speed round with Jon did not disappoint. We learn his unique perspective on which Star Trek Captains was the best, and the surprising answer to who his dream guest was at one of his dinners. 


In our discussion with Jon, he shares the secrets behind his influential approach: what motivated him to start this novel idea, how he developed it and the key steps behind the ongoing success of the community that he has curated. 


Jon’s second book, “You’re Invited: The Art and Science of Cultivating Influence” https://amzn.to/2RmlUlA is released on May 11, 2021. Which follows his hugely successful first book: “The 2 AM Principle: Discover the Science of Adventure” https://amzn.to/3eS3p0m. We had the privilege of previewing his latest book for this interview and we were blown away by Jon’s unique approach to cultivating human connections through trust and community. 


Of course, we discuss what music Jon has been listening to at home and we are surprised to learn what has recently sparked his musical interest. Jon has found that through his Influence Dinners, he has hosted a lot of his childhood pop idols, which he still enjoys listening to.


Thanks for listening and thank you for taking a minute to join the others who have already left us a review. 


© 2021 Behavioral Grooves


Jon Levy's Books

You're Invited: The Art and Science of Cultivating Influence https://amzn.to/2RmlUlA


The 2 AM Principle: Discover the Science of Adventure https://amzn.to/3eS3p0m  


Links

Jon Levy https://www.jonlevytlb.com/ 


Peter Cullen (voice of Optimus Prime) https://en.wikipedia.org/wiki/Peter_Cullen 


James T. Kirk https://en.wikipedia.org/wiki/James_T._Kirk 


Jean-Luc Picard https://en.wikipedia.org/wiki/Jean-Luc_Picard 


Neil deGrasse Tyson https://en.wikipedia.org/wiki/Neil_deGrasse_Tyson 


Oprah https://en.wikipedia.org/wiki/Oprah_Winfrey 


Beyonce https://en.wikipedia.org/wiki/Beyonc%C3%A9 


Sir Richard Branson https://en.wikipedia.org/wiki/Richard_Branson 


Stephen Hawking https://en.wikipedia.org/wiki/Stephen_Hawking 


Disney https://www.disney.com/ 


Mark Zuckerberg https://en.wikipedia.org/wiki/Mark_Zuckerberg 


Nicholas Christakis https://en.wikipedia.org/wiki/Nicholas_Christakis 


James H. Fowler https://en.wikipedia.org/wiki/James_H._Fowler 


The Spread of Obesity in a Large Social Network over 32 Years 


Christakis and Fowler (2007) https://www.nejm.org/doi/full/10.1056/nejmsa066082 


Nike Run Club https://www.nike.com/gb/nrc-app 


Bill Nye the Science Guy https://billnye.com/ 


Parkour https://en.wikipedia.org/wiki/Parkour 


The Daily Show https://en.wikipedia.org/wiki/The_Daily_Show 


The New York Times: Want to Meet Influential New Yorkers? Invite Them to Dinner


https://www.nytimes.com/2013/10/10/fashion/want-to-meet-influential-new-yorkers-invite-them-to-dinner.html 


SNVTA - Ventral tegmental area of the brain https://en.wikipedia.org/wiki/Ventral_tegmental_area 


Davos https://en.wikipedia.org/wiki/Davos 


Bill Gates https://en.wikipedia.org/wiki/Bill_Gates 


Angela Merkel https://en.wikipedia.org/wiki/Angela_Merkel 


TED https://www.ted.com/ 


My Octopus Teacher https://en.wikipedia.org/wiki/My_Octopus_Teacher 


United States Navy SEAL selection and training https://en.wikipedia.org/wiki/United_States_Navy_SEAL_selection_and_training 


The IKEA Effect https://en.wikipedia.org/wiki/IKEA_effect#:~:text=The%20IKEA%20effect%20is%20a,of%20furniture%20that%20require%20assembly


Common Biases & Heuristics https://docs.google.com/document/d/1XHpBr0VFcaT8wIUpr-9zMIb79dFMgOVFRxIZRybiftI/edit?usp=sharing 


Brené Brown https://brenebrown.com/about/ 


 Adam Grant https://www.adamgrant.net/ 


Behavioral Grooves Patreon https://www.patreon.com/behavioralgrooves


Musical Links 

Bridgerton Soundtrack https://www.youtube.com/watch?v=rowHZd7-F1U&ab_channel=LoopedSongs 


Vitamin String Quartet “Thank u, next” (Ariana Grande) https://www.youtube.com/watch?v=tmljfYBkGVg 


John Williams “The Imperial March from The Empire Strikes Back” https://www.youtube.com/watch?v=u7HF4JG1pOg&list=PL2yW2adfehiV0-wSa784KIT1ZJ5_YEVjd&index=2&ab_channel=JohnWilliamsVEVO 


Tribe Called Quest “Electric Relaxation“ https://www.youtube.com/watch?v=WHRnvjCkTsw&ab_channel=TribeCalledQuestVEVO 


Biggie Smalls (The Notorious B.I.G.) “Big Poppa” https://www.youtube.com/watch?v=phaJXp_zMYM 


Maroon Five “Sugar” https://www.youtube.com/watch?v=09R8_2nJtjg&ab_channel=Maroon5VEVO 


98 Degrees “I Do (Cherish You)” https://www.youtube.com/watch?v=09R8_2nJtjg&ab_channel=Maroon5VEVO 


Cowboy Junkies “Sweet Jane” https://www.youtube.com/watch?v=Fa9nN3G2CSg&t=173s 


The Tragically Hip “Ahead by a Century” https://www.youtube.com/watch?v=QE2joQsWXJg 


Topics

(4:46) Speed Round Questions


(9:03) Power vs Influence


(13:00) Why do we want influence?


(20:21) Jon discusses his new book


(25:41) Jon became influential


(32:11) How to create a community


(37:03) How trust is made and how to trigger it


(41:00) Music


(1:13:11) Bonus Track and Groove Idea


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Dessa: The Attention Shepherd On The Curious Act Of Being Deeply Human (Episode 208) https://behavioralgrooves.com/episode/dessa-being-deeply-human/ 


Mapping the Influence of Corporate Cultures – Silke Brittain (Episode 12) https://behavioralgrooves.com/episode/mapping-the-influence-of-corporate-cultures-silke-brittain/


Robert Cialdini, PhD: Littering, Egoism and Aretha Franklin (Episode 50) https://behavioralgrooves.com/episode/robert-cialdini-phd-littering-egoism-and-aretha-franklin/

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