#107 Fertility-Tech, Cake or Death and Storytelling — Tess Cosad (Co-founder Béa Fertility) - a podcast by Mustafa Sultan

Tess Cosad is the Co-founder and CEO of Béa Fertility; who have raised £2.2M in an effort to democratise access to safe and affordable fertility treatment.   

0:00 Intro 

1:15 Lessons from PR to healthtech 

2:25 Storytelling 

5:29 What do others get wrong? 

6:54 Does PR add value to the world? 

8:01 Béa Fertility origin story 

10:16 Advice on relationship-building 

11:13 Getting better at pitching 

12:15 Future of Béa Fertility 

16:28 Benefits of at home clinical care 

19:08 Do we need more babies? 

20:44 China/Japan 

21:57 Moore's Law in Fertility 

25:17 Opportunities in fertility tech 

27:23 Habits that have helped Tess 

30:23 Book recommendations 

31:27 Being bold  

Specifically, Béa deliver kit to carry out one cycle of intracervical insemination straight to the user’s door.  She was previously in the Public Relations world, as Managing Director of Emberson Ventures and we talk about lessons healthtech startups can learn from the PR world.  

We also talk about how she’s built Bea, crucial leadership advice she’s received from her mentors and big opportunities in the fertility market.  

I hope you enjoy.

You can find me on Twitter @MustafaSultan and subscribe to my newsletter on www.musty.io

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