SCOR on Turning an After-Hours Project Into a New Bike Brand - a podcast by BLISTER
from 2022-01-20T17:42:07
BMC has a strong heritage in road and cross country bikes but isn’t as well known for gravity-focused offerings. Mariano Schoefer and Christof Bigler — an engineer and designer, respectively, at BMC — were looking to build the bikes they personally wanted to ride and started modifying existing models as an after-hours side project. Their tinkering caught the attention of their bosses, and long story short, their efforts spawned an entirely new bike brand, SCOR. So we sat down with Mariano and Christof to get the full backstory and the rundown on the bikes themselves.
TOPICS & TIMES:
- Mariano and Christof’s roles at BMC
- Background as riders
- Project origins
- Management catching on & growing momentum
- Design ethos & bike details
- Launching SCOR
- Mariano & Christof’s Big Ideas
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