How to Stop Competing on Price - a podcast by Jim Lobaito

What separates you from the competition?  How can you tell if your value proposition is off?  Value translation starts with what you are good at and whether or not people see that value.  This rebroadcast of Jim Lobaito's interview with Tom Schaff on how to create differentiating value is a listener favorite that includes the cinnamon story. 

Further episodes of Biz Talk Radio Show

Further podcasts by Jim Lobaito

Website of Jim Lobaito