The Psychology of Selling – featuring guest Eben Pagan – Boost Your Sales&Lifestyle With Lisa Sasevich Episode #8 - a podcast by Lisa Sasevich

The psychology of selling is a crucial element of marketing – and if you ignore it, you could be dramatically limiting your reach and stepping over thousands of dollars in sales. On today’s show, I talk with Eben Pagan, who has launched 10 different brands and businesses that have done over $1 million in sales (4 of them over $10 million in sales, in several different niches!) all while creating a lifestyle of travel that he and his family love. The most amazing part of his entrepreneurial success path is that he started his business alone in his bedroom with a computer, having never built a website, sold a product online, or set up a shopping cart - he launched his business completely from scratch!

He started with an ebook of dating advice, and grew his company to dozens of employees, and tens of millions in sales per year. When he was launching two new companies, he was already working 60-80 hours a week, and realized that he was going to have to create a new way to manage himself and his time, so he created a system that allowed him to do this successfully while taking even more time off. He not only doubled his productivity, but also lost 25 pounds – by accident – in the process, and now enjoys a higher income, more time off, and a life that really inspires him.

On this episode we discuss the difference between male and female psychology, how to think strategically when marketing to women versus men, and trends that Eben is seeing – totally juicy, right? Take a listen, and leave a review for the show if you like what you hear!

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