37: Fake Humans&Alternate Realities, A Metaverse Future - a podcast by ISG

“It's going to be a world where we're no longer on the internet. We're in the internet. And everything is going to change.”

This is according to guest Rachel Goalby, Founder and Director of creative strategy agency, SØWN. In this ISG Bots & Beyond episode, she dives into a her predictions for the Metaverse as she speaks to host Wayne Butterfield.  

What will this mean for how brands communicate and engage with their customers? How can brands leverage the Metaverse to drive value now and in the future?  Listen in to the discussion to find out.

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