Studios Press for a Shorter Theatrical Window - a podcast by Boxoffice Pro

In this week’s episode, Russ, Daniel, and Rebecca talk about Cinemark’s shortened theatrical window deal with Universal, and break down recent statements from leading distribution executives on PVOD, theatrical exclusivity windows, co-existing with streaming, and reaching out to non-regular moviegoers.

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What to Listen For

• 00:00 Intro.


• 02:48 Cineplex joins AMC, Cinemark in offering private rentals.


• 04:17 Cinemark signs shortened theatrical window with Universal.


• 08:20 What happens to smaller and low performing films?


• 11:31 Details on “Cinemark’s Dynamic Window.”


• 14:42 Distributors certain theatrical windows will shrink.


• 17:41 How do exhibitors co-exist with streaming platforms?


• 21:58 A lack of marketing spend for new releases.


• 24:51 Appealing to more moviegoers.


• 27:13 How to reach people who don't go to the cinema anymore.


• 30:14 Unity between exhibition and distribution is critical.


• 33:28 Don't forget to take the survey!

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