Album 3 Track 8 - Scott Doniger, VP of Value Marketing at Kyriba - a podcast by Brand Positioning Doctors

Album 3 Track 8 – Scott Doniger, VP of Value Marketing at Kyriba, previously marketing exec at Sprinklr, Wirestone, BMW, and more.

Hey Brand Nerds!  We have a unique talent who fills up all three parts of our Brands, Beats & Bytes equation and also happens to be LT’s best friend since 10th grade.  Lots to learn from Scott weaved into great stories including these highlights:  

• Speak truth to power


• Be introspective


• As a marketer, important to find the optimal balance of driving revenue vs. not pissing your target audience off


• Align systems, data, and tech with your brand and brand strategy


• Full heads of garlic and BMWs do not mix!

#scottdoniger #marketing #branding #kyriba #sprinklr #bmw #adidas #jordanbrand #nike #ardsleyhighschool

Further episodes of Brands, Beats

Further podcasts by Brand Positioning Doctors

Website of Brand Positioning Doctors