#30: Guerrilla Marketing With Big Richard Condoms - a podcast by Terry Lin

from 2013-01-20T14:15:11

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How does guerrilla marketing work in this day and age? Check out the story of Big Richard Condoms with Lloyd Perry to hear how they built up the cheekiest marketing campaigns for their products in Australia. Topics Discussed: 05:00 – Background of the Big Richard brand 08:00 – Getting involved with the wrong investors in a previous company 09:00 – ...