#51: Setting Up Cart Abandonment E-Mails with Chris Hexton from Vero - a podcast by Terry Lin

from 2013-06-16T13:12:54

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Cart abandonment is an issue that plagues e-commerce stores with industry averages of 60-70%. Vero is a tool that allows you to send behavioral-based emails, in order to get customers back to your online store to complete purchases. Co-Founder Chris Hexton joins us this week to talk about setting up such a campaign and successful case studies of his clients. ...