Ep 36 - Jeff Jackson: Recovering Accountant who understands the power of sales - a podcast by Peter Margaritis, CPA & C-Suite Radio

Jeff Jackson is a husband, a father, a speaker, a salesman, a published author, a superhero in training, an accidental accountant, and a daddy blogger. His blog, Daddy is Best, was named one of the Top 50 Dad Blogs by BabySpot.
On his blog, Jeff keeps his creative spark lit while discussing the role of the modern dad.Jeff is a baby boomer, and his father was part of The Silent Generation. His dad wasn’t an active participant in raising him, so he didn’t learn a lot about being a daddy when he was growing up.
Now, Jeff is a little bit older and learning to be a daddy on the job. By connecting with other fathers on social media, Jeff has noticed that many modern dads struggle with filling a more significant role in their kids’ lives. They don’t always know where to go for support. He’s trying to fill that gap.Jeff is also an accidental accountant. He didn’t particularly like accounting, but he sees how he can help provide value to the profession as the need for accountants in small businesses grows over the next 5-10 years.
Jeff wants to combine his sales, accounting and speaking experiences to teach accountants how to sell themselves, and to dispel two accountant stereotypes:The Bearer of Bad News. Accountants are often considered the person who shows up when there’s a problem. As an accountant, you have the power to change that by forming personal relationships with the people you work with. You need to become a trusted business advisor.
Just A Cost of Doing Business. Accountants are not just a necessary cost. Great accountants provide great value. You just need to learn how to communicate that value to your customers or clients.I appreciate Jeff coming on the show to share the many turns on his journey. Be sure to check out Daddy is Best to read the comedic stylings of a marketer turned actor turned accountant turned salesman turned father.
Resources:Learn more about Jeff: Daddy Is Best | Twitter | Facebook
 Production&Development for Improv Is No Joke by Podcast Masters
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