Clients Say, “How much is it?” And You Say, “…” - a podcast by Dan Lok

When clients say, “how much is it?” what do you say? Do you tell them the price right away? Do you sell them features and benefits? Or do you tell them why your product or service is so good? The answer is none of those. In this episode, Dan Lok reveals why people ask this question, and what it means if they ask this question at certain times.

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