How to Set Fees for Your New Consulting Business - a podcast by Dan Lok

Let’s say you’ve just closed a million dollar deal with your first big client. What would he think if you invited him to celebrate at McDonald’s?

You can’t change a first impression. That’s why you can’t charge a low price to start with in the marketplace. You’ll be perceived as cheap and that reputation is going to stick with you. So if you’re just starting a new consulting business, how do you set your fees?

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