Podcasts by Dear Strategy

Dear Strategy

Are you a product manager or business leader who has questions about how to develop and implement successful product and business strategies? If so, then you’ve come to the right place! Dear Strategy is an award-winning blog and podcast dedicated to providing education and advice on the subjects of product strategy, business strategy, and business leadership. Brought to you by the experts at Strategy Generation Company, each episode features real-life questions and stories that are analyzed, explained, and turned into practical, real-world advice that you can take back and use directly on the job!

Be sure to visit us at dearstrategy.net for more great content, including our free educational blog featuring over 130 highly informative articles!

Further podcasts by Bob Caporale | Strategy Generation Company

Podcast on the topic Karriere

All episodes

Dear Strategy
Dear Strategy 132: How to Approach Customer Segmentation from 2022-04-15T13:00:01

On this episode of Dear Strategy, we talk about the process of customer segmentation – discussing how it is defined, what it is used for, and how you can perform segmentation for your own strate...

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Dear Strategy
Dear Strategy 131: How Ego Eats Strategy For Breakfast from 2022-03-15T13:00:29

On this episode of Dear Strategy, we talk about the concept of “strategic arrogance” – describing what it is, why it can be so dangerous, and how you can keep it out of your own strategic proces...

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Dear Strategy
Dear Strategy 130: How To Differentiate Between a Product Strategy and a Go-To-Market Plan from 2021-10-01T13:00

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working togethe...

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Dear Strategy
Dear Strategy 129: How To Align Your Product Strategy to Your Corporate Messaging from 2021-09-01T13:00

On this episode of Dear Strategy, we talk about how you can align your product strategy to your corporate strategy, and why it’s so important to alert your company’s leaders when that alignment ...

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Dear Strategy
Dear Strategy 128: The Key to Strategic Success from 2021-03-15T16:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“What is the single most important common element that you see in successful strategy ...

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Dear Strategy
Dear Strategy 127: The True Value Proposition of College from 2020-12-23T17:00

On this episode of Dear Strategy, we talk about the true value proposition of college. Given the outrageous prices, coupled with the fact that many students aren’t coming out of college with all...

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Dear Strategy
Dear Strategy 126: Testing Your Strategy from 2020-12-09T17:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“Is there a way to test your strategy prior to implementation?”

<...

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Dear Strategy
Dear Strategy 125: Same Product, Different Brands from 2020-11-25T17:00

On this episode of Dear Strategy, we analyze the practice of offering the same basic product across several different brands – especially when some of those brands are positioned as premium and ...

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Dear Strategy
Dear Strategy 124: Measuring Success and Learning From Failures from 2020-11-11T17:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“How can we measure the success of our strategy using some KPI other than orders? How ...

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Dear Strategy
Dear Strategy 123: Subscriptions, Subscriptions, Subscriptions from 2020-10-28T16:00

On this episode of Dear Strategy, we analyze the practice of turning almost everything into a subscription! We’ll talk about when this model works, when it doesn’t, and what the future looks lik...

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Dear Strategy
Dear Strategy 122: Mature Products in Resistive Markets from 2020-10-14T16:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“How do you manage the lifecycle of mature products in resistive markets?”
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Dear Strategy
Dear Strategy 121: Ink Jet Cartridges and Other Captive Strategies from 2020-09-30T16:00

On this episode of Dear Strategy, we analyze the practice of charging as much for the ink jet cartridges as for the printer itself. It’s called “captive pricing” and, just as the name implies it...

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Dear Strategy
Dear Strategy 120: Four Strategic Trapdoors from 2020-09-16T16:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“What are the most important traps and/or disruptions to implementing a strategy?” Listen

Dear Strategy
Dear Strategy 119: When The Promotional Period Ends from 2020-09-02T16:00

On this episode of Dear Strategy, we analyze the practice of companies offering introductory pricing and we talk about what happens when those introductory pricing periods end. Companies have be...

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Dear Strategy
Dear Strategy 118: I Have A Strategy… Now What? from 2020-08-19T16:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“What is the next step once you have a strategy?”

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Dear Strategy
Dear Strategy 117: When Discounting Becomes Standard from 2020-08-05T16:00

On this episode of Dear Strategy, we analyze the practice of retailers offering so many coupons that their discounted prices pretty much become their standard prices. And we talk about how custo...

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Dear Strategy
Dear Strategy 116: Finding The Resources To Execute from 2020-07-22T16:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“We are a small company and have trouble finding the resources to execute on tactics. ...

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Dear Strategy
Dear Strategy 115: Out of Warranty from 2020-07-08T10:00

On this episode of Dear Strategy, we analyze how customers feel about products that fail outside of their standard warranty periods but long before their normal expected lives. Is it a smart str...

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Dear Strategy
Dear Strategy 114: Matching Your Resources to Your Aspiration from 2020-06-22T13:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“How do you balance the creation of a long-term strategic plan with the resources need...

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Dear Strategy
Dear Strategy 113: Built NOT To Last from 2020-06-10T16:09:03

On this episode of Dear Strategy, we analyze the story of a poorly designed refrigerator that lasted around 5 years before it finally bit the dust. And, of course, the warranty didn’t cover it. ...

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Dear Strategy
Dear Strategy 112: Strategies for Non-Core Products from 2020-05-26T13:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“What are the key elements to have in a successful strategy for a non-core product? An...

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Dear Strategy
Dear Strategy 111: Rethinking Airline Strategies from 2020-05-11T13:00

On this episode of Dear Strategy, we analyze an airline story involving a cancelled flight, a premium seat, and a not so premium re-booking experience. It’s fairly well known that flying isn't a...

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Dear Strategy
Dear Strategy 110: Products vs. Solutions from 2020-04-27T13:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“I come from a business that sells products. How do we develop a strategy that moves u...

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Dear Strategy
Dear Strategy 109: Balancing Dreams with Plans from 2020-04-13T16:00

On this episode of Dear Strategy, we analyze the stories of two failed ventures – Theranos and the Fyre Festival. Both of these stories started with big dreams and ended in scandal. So how can l...

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Dear Strategy
Dear Strategy 108: Dealing With a Crisis Situation from 2020-03-30T20:37:44

On this special episode of Dear Strategy, we talk about why long-term planning becomes more important than ever during times of crisis. When unexpected events happen, many companies may actually...

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Dear Strategy
Dear Strategy 107: Dealing With Short-Attention Span Leaders from 2020-03-16T13:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“How do I present my strategy to a leader who has a VERY short attention span?” Listen

Dear Strategy
Dear Strategy 106: The Pros and Cons of Crowdfunding from 2020-03-02T14:00

On this episode of Dear Strategy, we analyze a story about a company that launched a product through a crowdfunding site but didn’t ultimately deliver the product that they originally promised. ...

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Dear Strategy
Dear Strategy 105: Prioritizing Target Markets from 2020-02-17T14:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“Which one comes first – market size or product capabilities that match the market?” Listen

Dear Strategy
Dear Strategy 104: Coupons and Exclusions from 2020-02-03T14:00

On this episode of Dear Strategy, we analyze a story about trying to use a coupon at a retail store, only to find out that certain brands have been excluded. What is this practice all about and ...

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Dear Strategy
Dear Strategy 103: Determining the Size of Your Target Markets from 2020-01-20T14:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“Thank you for the 5-part series that explained TAM/SAM/SOM back in April. Once I've d...

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Dear Strategy
Dear Strategy 102: Staying Loyal to Your Loyal Customers from 2020-01-06T14:00

On this episode of Dear Strategy, we analyze a story about a retailer that decided to lift its standard price matching policies during the week of Black Friday. On the surface, it seems like thi...

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Dear Strategy
Dear Strategy 101: Our Strategy Beyond Episode 100 from 2019-12-16T14:00

On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
"What is your strategy beyond Episode 100?"

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Dear Strategy
Dear Strategy 100: What Is a Strategy? from 2019-11-18T14:00

This week's question is...

Dear Strategy:

“What is a strategy?”

Read The Full Blog Post Listen

Dear Strategy
Dear Strategy 099: When to Review and Update Your Strategy from 2019-11-04T14:00

This week's question is...

Dear Strategy:

“How do I better assess what should be the trigger level for reviewing and potentially updating my strategy?"

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Dear Strategy
Dear Strategy 098: Product vs. Market Strategies from 2019-10-21T13:00

This week's question is...

Dear Strategy:

“What is the difference between a product-based organization and a market-based organization, and how does that translate into product and...

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Dear Strategy
Dear Strategy 097: Getting Buy-In For Your Strategy - Revisited from 2019-10-07T13:00

This week's questions are...

Dear Strategy:

“What is the best way to get continued buy-in for my strategy and ensure the organization remembers and ties their work back to the stra...

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Dear Strategy
Dear Strategy 096: Communicating Both The “Why” and The “What” from 2019-09-23T13:00

This week's question is...

Dear Strategy:

“How do you build a strategy that all levels of an organization can participate in and support – making sure to communicate the ‘why’ and ...

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Dear Strategy
Dear Strategy 095: Long-Distance Strategy Management from 2019-09-09T13:00

This week's question is...

Dear Strategy:

“How do we best handle having the Engineering and Innovation groups working in different locations than the Manufacturing groups? (i.e. Ho...

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Dear Strategy
Dear Strategy 094: Measuring The True Value of Your Strategy from 2019-08-26T13:00

This week's question is...

Dear Strategy:

“What is the appropriate measure for the value of a project or product? Raw sales? Profit contribution? Something else?”

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Dear Strategy
Dear Strategy 093: Global vs. Regional Product Strategies from 2019-08-12T13:00

This week's question is...

Dear Strategy:

“How do you make sure there is an effective inter-working between different levels in a dynamic strategy evolution?”

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Dear Strategy
Dear Strategy 092: The 5 Biggest Product Strategy Pitfalls to Avoid from 2019-07-29T13:00

This week's question is...

Dear Strategy:

“What are some product strategy pitfalls to avoid?”

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Dear Strategy
Dear Strategy 091: The Business of Roadmaps from 2019-07-15T13:00

This week's question is...

Dear Strategy:

“How do I align my product strategy and product roadmap with our technology roadmap, in the face of a strong engineering organization?” Listen

Dear Strategy
Dear Strategy 090: Balancing The Old and The New from 2019-07-01T13:00

This week's question is...

Dear Strategy:

“In a rapidly changing marketplace, how should teams balance the need to support the core business and the need to tackle innovation? What...

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Dear Strategy
Dear Strategy 089: Embracing The Future While Respecting The Past from 2019-06-17T13:00

This week's question is...

Dear Strategy:

“How do I turn a disruptive threat into an opportunity – with a focus on turning the mindset of the company around from arrogance and defe...

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Dear Strategy
Dear Strategy 088: Deciding Who Decides from 2019-06-03T13:00

This week's questions are...

Dear Strategy:

“Who decides the strategy, and should it be confidential?”

AND

“Should strategy start at the ‘top’ or be a product managem...

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Dear Strategy
Dear Strategy 087: Strategy Training and Why You May Need It from 2019-05-20T13:00

This week's question is...

Dear Strategy:

“Why do I need strategy training?”

Read The Full B...

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Dear Strategy
Dear Strategy 086: Getting The Word Out from 2019-05-06T13:00

This week's question is...

Dear Strategy:

“I have a product that uniquely meets the needs of a large target market, but I can’t seem to reach them. What should I do?”

Listen

Dear Strategy
Dear Strategy 085: Understanding Your Target Market (Part 5 of 5) – Market Team Cards from 2019-04-29T13:00

This week, host Bob Caporale takes you through Part 5 of a 5 part series on understanding the target market...

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Dear Strategy
Dear Strategy 084: Understanding Your Target Market (Part 4 of 5) – Customer Personas from 2019-04-22T13:00

This week, host Bob Caporale takes you through Part 4 of a 5 part series on understanding the target market...

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Dear Strategy
Dear Strategy 083: Understanding Your Target Market (Part 3 of 5) – Customer Segmentation from 2019-04-15T13:00

This week, host Bob Caporale takes you through Part 3 of a 5 part series on understanding the target market...

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Dear Strategy
Dear Strategy 082: Understanding Your Target Market (Part 2 of 5) – TAM, SAM, and SOM from 2019-04-08T13:00

This week, host Bob Caporale takes you through Part 2 of a 5 part series on understanding the target market...

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Dear Strategy
Dear Strategy 081: Understanding Your Target Market (Part 1 of 5) from 2019-04-01T13:00

This week, host Bob Caporale takes you through Part 1 of a 5 part series on understanding the target market...

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Dear Strategy
Dear Strategy 080: Five-Year Strategies in Volatile Markets from 2019-03-25T13:00

This week's question is...

Dear Strategy:

“Is 5 years a relevant time frame for your strategy when market trends and industries are uncertain in a volatile market?”

...

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Dear Strategy
Dear Strategy 079: Implementing Your Strategy Externally from 2019-03-18T13:00

This week's question is...

Dear Strategy:

“You could have the best strategy, but what are some best practices to implement it effectively?”

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Dear Strategy
Dear Strategy 078: Implementing Your Strategy Internally from 2019-03-11T13:00

This week's question is...

Dear Strategy:

“How do you build programs, projects, and, ultimately, products out of a strategy once it’s been established and accepted? How does it loo...

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Dear Strategy
Dear Strategy 077: Determining a Product’s True Value Proposition from 2019-03-04T14:00

This week's question is...

Dear Strategy:

“How do you figure out a portfolio investment strategy for a product that is a delighter but doesn’t bring in money on its own?”

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Dear Strategy
Dear Strategy 076: Communicating New Features to the Marketplace from 2019-02-18T14:00

This week's question is...

Dear Strategy:

“How do you communicate new features to users in a fast, Agile release cadence?”

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Dear Strategy
Dear Strategy 075: Getting People Excited About Your Strategy from 2019-02-04T14:00

This week's question is...

Dear Strategy:

“How do you communicate strategy to the rest of the organization with a small and newly formed team on a previously languishing product?”<...

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Dear Strategy
Dear Strategy 074: Jobs To Be Done from 2019-01-21T14:00

This week's question is...

Dear Strategy:

“How do I best operationalize the ‘Jobs To Be Done’ framework in my everyday strategy work?”

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Dear Strategy
Dear Strategy 073: Strategy Career Questions (Part 3 of 3) from 2019-01-07T14:00

This week's question is...

Dear Strategy:

“How do I evaluate a Product Manager to Product Marketing Manager career transition?”

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Dear Strategy
Dear Strategy 072: Strategy Career Questions (Part 2 of 3) from 2018-12-24T14:00

This week's question is...

Dear Strategy:

“How do I evaluate a job opportunity that moves me from SaaS products to on-premises products but is one of the CEO’s initiatives?”

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Dear Strategy
Dear Strategy 071: Strategy Career Questions (Part 1 of 3) from 2018-12-10T14:00

This week's question is...

Dear Strategy:

“How do I evaluate product management job opportunities between large but worse performing products vs. small but not yet proven products?...

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Dear Strategy
Dear Strategy 070: Interacting with Your Customers from 2018-11-26T14:00

This week's question is...

Dear Strategy:

“How do you work/interact with your customers so you can get ahead of their needs and bring about the desired results?”

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Dear Strategy
Dear Strategy 069: Determining Competitive Use Cases from 2018-11-12T14:00

This week's question is...

Dear Strategy:

“When studying a competitor, how do you really determine the use case for their product?”

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Dear Strategy
Dear Strategy 068: Involving Your Employees in Your Strategy from 2018-11-05T14:00

This week's question is...

Dear Strategy:

“To what degree should an organization involve the entire workforce and employees in the development and execution of its strategy?”

<...

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Dear Strategy
Dear Strategy 067: Product Manager Strategies from 2018-10-29T13:00

This week's question is...

Dear Strategy:

“What are the strategies, tactics, and operations for product managers”

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Dear Strategy
Dear Strategy 066: Understanding Customer Needs and Going to Market Faster from 2018-10-22T13:00

This week's question is...

Dear Strategy:

“What are the strategies to help drive consumer needs into product benefits to go to market faster?”

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Dear Strategy
Dear Strategy 065: Analyzing Competitors in the Technology Space from 2018-10-15T13:00

This week's question is...

Dear Strategy:

“What are the strategies that a Tech Product Manager can use to predict competitive movements, innovations, and/or changes in business str...

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Dear Strategy
Dear Strategy 064: Customer vs. Business Needs from 2018-10-08T13:00

This week's question is...

Dear Strategy:

“How do you prioritize the needs of the customer versus business needs to develop a business strategy?”

Listen

Dear Strategy
Dear Strategy 063: Sorting Out Feature Requirements from 2018-10-01T13:00

This week's question is...

Dear Strategy:

“How do you sort out the specific features of product requirements from tons of information gathered from market insights, customer, indus...

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Dear Strategy
Dear Strategy 062: Taking Strategic Risks from 2018-09-24T13:00

This week's question is...

Dear Strategy:

“How do you convince management teams to take a risk instead of staying with a strategy they are comfortable with?”

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Dear Strategy
Dear Strategy 061: Strategy Examples from 2018-09-17T18:00

This week's question is...

Dear Strategy:

“Can you give me an example of a really great or a really bad strategy?”

Listen

Dear Strategy
Dear Strategy 060: Is Strategic Planning Dead? from 2018-09-10T13:00

This week's question is...

Dear Strategy:

“Is strategic planning dead?”

Read The Full Blog Po...

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Dear Strategy
Dear Strategy 059: Strategy for Startups and Small Businesses from 2018-09-03T13:00

This week's question is...

Dear Strategy:

“Do startups or small businesses really have the time to develop formal strategies like you talk about on the show? What do you suggest fo...

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Dear Strategy
Dear Strategy 058: SEO, SEM, and Other Marketing Strategy Trends from 2018-08-27T13:00

This week's question is...

Dear Strategy:

“Can you talk about some of the newer trends in marketing that should be considered when putting together a marketing strategy?”

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Dear Strategy
Dear Strategy 057: Knowing Why Your Strategy Failed from 2018-08-20T13:00

This week's question is...

Dear Strategy:

“How do you know the difference between a poor strategy and a failure in execution?”

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Dear Strategy
Dear Strategy 056: Setting Realistic Strategic Goals from 2018-08-13T13:00

This week's question is...

Dear Strategy:

“How realistic should a strategic target be?”

Read ...

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Dear Strategy
Dear Strategy 055: Quantitative vs. Qualitative Goals from 2018-08-06T13:00

This week's question is...

Dear Strategy:

“In a finance and numbers driven organization, how do you build a case on projects that have more qualitative benefits than specific quant...

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Dear Strategy
Dear Strategy 054: Followers Versus Game Changers from 2018-07-30T13:00

This week's question is...

Dear Strategy:

“What are the risks of being a follower to a competitor versus being a game changer?”

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Dear Strategy
Dear Strategy 053: Broad Corporate Strategies from 2018-07-23T13:00

This week's question is...

Dear Strategy:

“Where is the best place to start when your organization has an extremely broad corporate strategy?”

Listen

Dear Strategy
Dear Strategy 052: Revitalizing Your Mature or Declining Product from 2018-07-16T13:00

This week's question is...

Dear Strategy:

“What is the best way to revitalize a product line that is operating in a mature or declining market?”

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Dear Strategy
Dear Strategy 051: Introducing… Strategy Generation Company from 2018-07-09T13:00

On this week's episode, host Bob Caporale, announces the launch of his new company, Listen

Dear Strategy
Dear Strategy 050: Why Strategy Is Such an Uncomfortable Word from 2018-05-16T04:00

This week's question is...

Dear Strategy:

“Why is ‘strategy’ such an uncomfortable word?”

Re...

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Dear Strategy
Dear Strategy 049: Positioning Yourself in a "Red Ocean" from 2018-05-09T04:00

This week's question is...

Dear Strategy:

“Which approach or tool should I use for defining the positioning strategy in a Red Ocean?”

Listen

Dear Strategy
Dear Strategy 048: When New Leaders Disrupt Existing Strategies from 2018-05-02T04:00

This week's question is...

Dear Strategy:

“Is there a best practice for when a new leader or CEO comes in with a new corporate strategy? How should they convey and implement that c...

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Dear Strategy
Dear Strategy 047: Project KPIs vs. Strategic Objectives from 2018-04-25T04:00

This week's question is...

Dear Strategy:

“Other than sales, can you talk about some best practices to develop meaningful KPIs for a specific project?”

Listen

Dear Strategy
Dear Strategy 046: The Most Important Part of a Strategy Presentation from 2018-04-18T04:00

This week's question is...

Dear Strategy:

“What are the most important points to stress when presenting new ideas to senior management (i.e. financials, feasibility, product differ...

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Dear Strategy
Dear Strategy 045: Identifying Competitors That Don’t Yet Exist from 2018-04-11T04:00

This week's question is...

Dear Strategy:

“How do we identify new entrants who are on the path to entering the industry with the intent of transforming it? When does it make sense ...

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Dear Strategy
Dear Strategy 044: Understanding Unmet Customer Needs from 2018-04-04T04:00

This week's question is...

Dear Strategy:

“How do you align on best practices to identify unmet needs?”

Listen

Dear Strategy
Dear Strategy 043: Service-Based Strategies from 2018-03-28T04:00

This week's question is...

Dear Strategy:

“How do you balance multiple profit centers with market share and service-based dollars?”

Listen

Dear Strategy
Dear Strategy 042: Weaving Innovation Into a Commoditized Product from 2018-03-21T04:00

This week's question is...

Dear Strategy:

“How do you weave innovation into a commoditized product?”

Listen

Dear Strategy
Dear Strategy 041: Moving Closer To Your Goal from 2018-03-14T04:00

This week's question is...

Dear Strategy:

“What indicators will you use to let the team know we are moving closer or further away from our goal?”

Listen

Dear Strategy
Dear Strategy 040: Staying Focused On Your Strategy from 2018-03-07T05:00

This week's question is...

Dear Strategy:

“How do you help the organization stay focused on the strategy and not become distracted?”

Listen

Dear Strategy
Dear Strategy 039: Deciding Between New and Old Products from 2018-02-28T05:00

This week's question is...

Dear Strategy:

“How do you decide whether to grow the market with new products or compete with old products?”

Listen

Dear Strategy
Dear Strategy 038: Non-Revenue Generating Products Revisited from 2018-02-21T05:00

This week's question is...

Dear Strategy:

“How do you think of product strategy when your products are non-revenue generating and at all different states of maturity?”

Listen

Dear Strategy
Dear Strategy 037: Getting Buy-In For Your Strategy from 2018-02-14T05:00

This week's question is...

Dear Strategy:

“How do you get buy-in from everyone in the strategic vision for your product?”

Listen

Dear Strategy
Dear Strategy 036: Benchmarking Competition from 2018-02-07T05:00

This week's question is...

Dear Strategy:

“What are the best practices to benchmark competition?”

Listen

Dear Strategy
Dear Strategy 035: Prioritizing Long-Term vs. Short-Term Goals from 2018-01-31T05:00

This week's question is...

Dear Strategy:

“How do you go about prioritizing and balancing long-term versus short-term goals?”

Listen

Dear Strategy
Dear Strategy 034: Technology Driven Strategy from 2018-01-24T05:00

This week's question is...

Dear Strategy:

“As a product development team, how can we best reinforce technology driven strategy?”

Listen

Dear Strategy
Dear Strategy 033: Staging Your Strategy from 2018-01-17T05:00

This week's question is...

Dear Strategy:

“How do you know when to move into the next phase of your strategy?”

Listen

Dear Strategy
Dear Strategy 032: Metrics Other Than P&L from 2018-01-10T05:00

This week's question is...

Dear Strategy:

“What metrics can we use besides P&L to drive strategy in a service business?”

Listen

Dear Strategy
Dear Strategy 031: Getting Customers To Use Your Product from 2018-01-03T05:00

This week's question is...

Dear Strategy:

“What is your strategy to get customers to use this product?”

Listen

Dear Strategy
Dear Strategy 030: Navigating Product Development Processes from 2017-12-27T05:00

This week's question is...

Dear Strategy:

“What are some best practices when developing a new product?”

Listen

Dear Strategy
Dear Strategy 029: Strategic Terminology from 2017-12-20T05:00

This week's question is...

Dear Strategy:

“How do you differentiate between strategic objectives, strategy, goals, and priorities?”

Listen

Dear Strategy
Dear Strategy 028: Aligning Product and Corporate Strategy (Part 2) from 2017-12-13T05:00

This week's question is...

Dear Strategy:

“How do you align your product strategy to the broader corporate strategy?”

Listen

Dear Strategy
Dear Strategy 027: Aligning Product and Corporate Strategy (Part 1) from 2017-12-06T05:00

This week's question is...

Dear Strategy:

“How do you align your product strategy to the broader corporate strategy?”

Listen

Dear Strategy
Dear Strategy 026: Unifying Your Channel Strategies from 2017-11-29T05:00

This week's question is...

Dear Strategy:

“How do you take multiple channel strategies and unify them into an overall strategy? Also, what does a world class strategy look like?” Listen

Dear Strategy
Dear Strategy 025: Strategy Tools for Product Managers from 2017-11-22T05:00

This week's question is...

Dear Strategy:

“What is the best tool for a non-strategist product manager that needs to do a better job with their product strategies?”

<...

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Dear Strategy
Dear Strategy 024: Determining the Strategy of Your Competitor from 2017-11-15T05:00

This week's question is...

Dear Strategy:

“What is the best way to determine the overall strategic direction of your prime competitor in order to leapfrog them?”

Listen

Dear Strategy
Dear Strategy 023: Considering Your Team from 2017-11-08T05:00

This week's question is...

Dear Strategy:

“How can you create a harmonized team and get the best out of your team members? At times, a strategy can be solely focused on customers, ...

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Dear Strategy
Dear Strategy 022: Fast Following and Leapfrogging Budget Constraints from 2017-11-01T04:00

This week's question is...

Dear Strategy:

“When you are fast following and budget constrained, how to you find ways to leapfrog in certain segments of your market or product areas?...

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Dear Strategy
Dear Strategy 021: Using Your Strategy To Say “No” from 2017-10-25T04:00

This week's question is...

Dear Strategy:

“How can you use a strategy to say ‘no’ to features or developments?”

Listen

Dear Strategy
Dear Strategy 020: Trusting Your Strategy from 2017-10-18T04:00

This week's question is...

Dear Strategy:

“How do I know I can trust you?”

Read the full blog...

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Dear Strategy
Dear Strategy 019: Solutions Looking For Problems from 2017-10-11T04:00

This week's question is...

Dear Strategy:

“At what point is a solution looking for a problem and a problem looking for a solution?”

Listen

Dear Strategy
Dear Strategy 018: Presenting Strategic Choices from 2017-10-04T04:00

This week's question is...

Dear Strategy:

“How do we effectively present strategic alternatives to leadership to agree on one product strategy, and then make that strategic intent ...

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Dear Strategy
Dear Strategy 017: Avoiding Imitation from 2017-09-27T04:00

This week's question is...

Dear Strategy:

“What examples of established large companies can you share that have successfully undergone a product strategy transformation?”

Listen

Dear Strategy
Dear Strategy 016: Balancing The Long and Short Term from 2017-09-20T04:00

This week's question is...

Dear Strategy:

“How do we expedite changes necessary to develop future products within an organization that relies solely on a legacy product?”

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Dear Strategy
Dear Strategy 015: Addressing The Question of Cost from 2017-09-13T04:00

This week's question is...

Dear Strategy:

“How can we tell a product strategy story without getting questions on cost or other tactical issues?”

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Dear Strategy
Dear Strategy 014: Differentiating in a Commoditized Marketplace from 2017-09-06T04:00

This week's question is...

Dear Strategy:

“How do we continue to ‘know’ our customers in a future with ‘commoditized’ experiences to differentiate our products in the marketplace?”...

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Dear Strategy
Dear Strategy 013: Strategy Time Horizon from 2017-08-30T04:00

This week's question is...

Dear Strategy:

“How far ahead do you plan your strategy to stay competitive while also still planning for future trends?”

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Dear Strategy
Dear Strategy 012: Product vs. Business Strategy from 2017-08-23T04:00

This week's question is...

Dear Strategy:

“What is a product strategy and how does it link to a business strate...

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Dear Strategy
Dear Strategy 011: Strategic Execution from 2017-08-16T04:00

This week's question is...

Dear Strategy:

“How do you set yourself up for execution of a strategy?”

...

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Dear Strategy
Dear Strategy 010: Filtering Product Ideas from 2017-08-09T04:00

This week's question is...

Dear Strategy:

“How should Product Management take new product ideas and inputs from...

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Dear Strategy
Dear Strategy 009: Unrealistic Objectives from 2017-08-02T04:00

This week's question is...

Dear Strategy:

“How do you remove a strong personality from the metrics of a strateg...

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Dear Strategy
Dear Strategy 008: What Does It Look Like? from 2017-07-26T04:00

This week's question is...

Dear Strategy:

“What should a strategy look like? Is it a short mission statement or...

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Dear Strategy
Dear Strategy 007: Goals, Strategies, and Tactics from 2017-07-19T16:00

This week's question is...

Dear Strategy:

“When defining your strategy, how do you keep from descending straigh...

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Dear Strategy
Dear Strategy 006: Far Out Ideas from 2017-07-12T04:00

This week's question is...

Dear Strategy:

“When evaluating new product opportunities, how do you decide how far...

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Dear Strategy
Dear Strategy 005: Where Do I Start? from 2017-07-05T04:00

This week's question is...

Dear Strategy:

“Where do I start and how do I know you are the right one?”

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Dear Strategy
Dear Strategy 004: Strategy Tools and Metrics from 2017-06-28T04:00

This week's question is...

Dear Strategy:

“What tools or metrics can you suggest to help build high confidence ...

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Dear Strategy
Dear Strategy 003: Analysis Paralysis from 2017-06-21T04:00

This week's question is...

Dear Strategy:

“In a rapidly changing market, with a heavily data-driven organizatio...

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Dear Strategy
Dear Strategy 002: Non-Revenue Generating Products from 2017-06-14T04:00

This week's question is...

Dear Strategy:

“How do you make a business case for a non-revenue generating product...

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Dear Strategy
Dear Strategy 001: Gathering Customer Feedback from 2017-06-07T04:00

This week's question is...

Dear Strategy:

“When do you start gathering customer feedback during the strategic planning process? And does this differ for B to B vs. B to C?”

...

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