What should a logo cost? - a podcast by Foo Podcasts

Did you know there are logos being made for anywhere from 0 to $1,280,000,000 ? Usually they hover around a couple thousands, but how come there is such a huge discrepancy? Is it fair? Are brand designers being awfully oevrpaid oder underpaid? As mystifying as this topic seems, it's actually pretty straight forward, once you know what a logo does and what it takes to make it and more importantly: how it affects your sales. This episode is a brief detour into logo/brand design to hopefully make things a little clearer for you.

Further episodes of Designer or Artist in a Digital World

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