Digital Style: Reinventing the Fashion Business Model - a podcast by Bonnie D. Graham

The buzz: You look mah-velous, darling! Wake up call for the fashion industry! Forget about your forever-focus on seasonality, and pay very close attention to the digital age and the fashion consumer. Who? They’re tech-savvy, they’re social media-influenced, and they demand trend availability right now. Perhaps even more critical are the blurring lines among the traditional definitions of fashion retailer, manufacturer, and wholesaler. How will you survive? Either transform your business models and digital infrastructures, or be banished to the clearance rack. Not that! The experts speak. Jeff Goldberg, Accenture: “There is nothing worse than a sharp image of a fuzzy concept” -Ansel Adams. Matt Marcotte, M2 Collaborative: “The challenges of leadership are emotional and conversational, not rational and tactical” -Peter Koestenbaum. Matt Laukaitis, SAP: “Something good is just about to happen” -Pete Carroll. Join us for Digital Style: Reinventing the Fashion Business Model.

Further episodes of Digital Industries: Changing The Game, Presented by SAP

Further podcasts by Bonnie D. Graham

Website of Bonnie D. Graham