Marketing in Japan is Broken. Here’s The Fix.–Sunao Munakata - a podcast by Tim Romero: Serial startup founder in Japan and indomitable innovator

from 2015-08-31T20:00

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Marketing automation is new in Japan, and it’s taking a lot of Japanese companies off guard. For decades, sales in Japan have been done by armies of salarymen in navy-blue suits visiting clients and marketing, well until recently, most Japanese companies didn’t make much of a distinction between marketing and advertising.

This week, we get a chance to ...

Further episodes of Disrupting Japan: Startups and Innovation in Japan

Further podcasts by Tim Romero: Serial startup founder in Japan and indomitable innovator

Website of Tim Romero: Serial startup founder in Japan and indomitable innovator