Episode 011: Ever built your own ECU? Andy Wyatt from Adaptronic did when he was 19. - a podcast by Todd Earsley & Kevin Dubois interview the big players in motorsports and pr

Andy Wyatt is an Australian mechatronics engineer and the founder of Adaptronic. Andy was determined for this episode to be 100% technical but I managed to talk business and we brought some great topics to life. Andy talked about all the things that didn’t work for his business including magazine advertising, and hiring a business coach. He’s identified that what does work is to partner with specialty shops who have established networks, and then build a brand by supporting those shops.

 

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