Episode 4: Selling Through Teaching With Nathan Barry - a podcast by Brennan Dunn

from 2012-10-18T20:08

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Hosted by  Brennan Dunn and  Eric Davis with guest  Nathan Barry.


Show Notes


00:19 – Nathan Barry ( twitter  blog)



01:14 – Show topic goals



  • Building a passive income stream outside a freelancing business

  • Balancing client work while developing products

  • How product offerings affected his freelancing business

  • Building products while freelancing


01:53 – Nathan’s professional career background

03:35 – Products to supplement a freelancing income

05:06 -  OneVoice

06:59 – Building products while freelancing

08:12 – Having multiple revenue streams

09:44 -  Commit

10:33 – Marketing



  • The product business feeds the freelancing business

  • Having your own projects generates business


12:36 – Books as the new business cards

14:37 – Getting paid to get leads

15:02 – Gaining trust and reputation

17:30 – Becoming the authority and educating and influencing clients



  • Offering freebies

  • Inexpensive products

  • Blog posts and mailing lists


22:48 – Teaching what you know and giving away information generates income

26:49 – Repeating your message


Resources


Nathan  -  Smashing Magazine’s The Mobile Book

Brennan  -  WiseCash

Eric  - The Entrepreneur’s Notebook: Part 1  Part 2  Part 3


Action Steps


Start teaching. Setup a blog, pick 1-3 topics you know and want to be known for, and write them. Don’t over-think it, just start teaching.


Transcript


We’re hoping to get a transcript later.

Further episodes of Double Your Freelancing Podcast

Further podcasts by Brennan Dunn

Website of Brennan Dunn