DB 172: $200 in 2 Hours Selling Hot Chocolate!! Here’s the SECRET to how Eva did it - a podcast by Eva and Olga Karpman

Eva had been asking for some time now if we could find an afternoon to set-up a hot cocoa stand in front of our house.   Last Saturday, we finally had a day with no major plans on the calendar so we made it happen First, I’ll tell you what we did NOT do.  We did NOT sell hot cocoa for 25 cents, 50 cents, or even a dollar. We did NOT set up just a table with a basic cardboard sign. Let’s just say this was NOT your typical hot cocoa stand.  We had our youngest daughter Sophia singing and waving to convince cars to stop by. We had a live chicken taking pictures at our stand (I’m not joking). And yes, we had hot cocoa. But that was definitely not the main attraction.  In just over 2 hours, Eva and Sophia had collected over $200 in front of our house, which gets very little foot and car traffic. Oh, and it wasn’t even a cold day so the conditions were not ideal for Hot Cocoa. In this episode, Eva shares the secret to the smashing success of her hot cocoa stand.  Our 3-part strategy can be used in ANY business (hint: this episode is great for our kid and adult Big Dreamers). For show notes, please visit DreamBigPodcast.com/172

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