Data in Digital Advertising - Neil Charles | Mediacom Leeds & Johnathan Romero | ghdhair.com - a podcast by Sam Mikkelsen

Neil Charles, Head of Data Exploration for Mediacom Leeds and Johnathan Romero, Global Head of E-commerce Data & Analytics for ghdhair.com talk about their experience and how they use Data everyday to drive efficiencies in advertising campaigns.  

We learn about;  The differences in Tableau and Power BI - What's your favourite? 

Advice for PHD students looking to Data Science as a career move How much of an advantage is programming skills in data science How come Python is making a come back?  

What is the biggest challenge for Media Agencies over the next five years?  

How does TV drive digital web activity? Is this still a thing?

Further episodes of ERG Tech and Data Talks

Further podcasts by Sam Mikkelsen

Website of Sam Mikkelsen