What to Do When You Are Asked to Protect a Large Donor’s Reputation - a podcast by Mark McClennan, APR, Fellow PRSA

Shonali Burke, a growth strategist and social expert discusses a number of ethical challenges. Including:

1) What to do when you are asked to protect a large donor’s reputation
2) Will public relations ever overcome its legacy of spin
3) New challenges with transparency and disclosure
4) How agencies need to adapt

Further episodes of EthicalVoices

Further podcasts by Mark McClennan, APR, Fellow PRSA

Website of Mark McClennan, APR, Fellow PRSA