Can software integration make drivers feel more accomplished? - a podcast by HARMAN International

In this episode, host Karen Piurkowski is joined by Kaushik Banerjee, Vice President and General Manager of Automotive Engineering Services at HARMAN. In his role, he helps car makers and other automotive ecosystem players rethink how they can use technology to drive performance in their business. Kaushik describes the value Automotive Engineering Services bring to automakers and consumers alike.

 

Key Takeaways:

[1:04] Kaushik explains his professional background

[2:11] Kaushik shares when OEMs started leveraging software and technology service providers to support the building of their vehicles

[3:28] The size of the software engineering services market and its project growth

[4:14] How the demand for advanced connectivity features is influencing innovation and changing the in-car experience

[5:15] Kaushik explains how he is addressing this change in his role within the Automotive Engineering Services (AES) team at HARMAN

[6:31] How AES plays into the connected car ecosystem

[7:59] How HARMAN supports OEMs and suppliers to stay ahead of the rising demand for innovation

[11:53] Kaushik explains why an organization like AES is important as the industry moves towards being more customer-centric

[13:35] How AES can lead to a feeling of accomplishment for the end customer

[14:47] How AES will evolve over time

 

Sponsors

Brought to you by HARMAN

 

Mentioned in this episode:

HARMAN Automotive Engineering Services

 

Tweetables:

The value of a vehicle is moving from measuring RPM to EPM (Experiences Per Mile), making it critical that automakers provide consumers with enhanced in-cabin experiences to drive more value in the vehicle. #HARMANConnectsMe #EPM #podcast #AES #automotive #engineering

 

HARMAN is one of the few suppliers who not only make world class cockpit and telematics products for OEMs but also have an independent and dedicated software engineering arm. #HARMANConnectsMe #EPM #podcast #AES #automotive #engineering

 

“The consumer appetite for new features and connected services is increasingly making the car evolve into a consumer electronics on wheels.” #HARMANConnectsMe #EPM #podcast #AES #automotive #engineering

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