171: Michael Gale: The ship we were part of building is no longer relevant - a podcast by Guests share stories and leadership quotes with inspiration from John C. Ma

Michael Gale owned a number of trademarks on journey mapping when they built the methodology 14 years ago. But now he has to admit it’s no longer relevant because you can’t fit a journey map into a world of moments. With organizations now needing to digitally transform and customers being in complete control, Michael explains you must think and do things differently.

Further episodes of Fast Leader Show | Customer Experience Leadership

Further podcasts by Guests share stories and leadership quotes with inspiration from John C. Ma

Website of Guests share stories and leadership quotes with inspiration from John C. Ma