46: [Marketing] The Best Direct Mail Lists For Real Estate Investors w/Tom Krol - a podcast by Danny Johnson

As a Wholesaler with just over 3 years of experience, Tom has had explosive growth. As head “Rhino” of the most successful Tribe of Wholesalers on the planet he has had the fortune of meeting true Go Givers and being a part of some of the best real estate deals in the industry. 

When he’s not writing, podcasting or creating courses that force others to succeed, you’ll find him spending time with his wife and 4 children or vacationing in favorite spots like Key Largo, Hilton Head, Charleston and Savanah. 

Currently he is writing his first book, working title “Wholesaling Real Estate Like A Rhino, A No BS No Fluff Step-By-Step Blueprint To Wholesale A House Right Now” is slated for release this fall.

In this episode, Tom shares his top 8 direct mail lists for motivated sellers as a real estate investor.

 

The best direct mail lists are:

1. Tax Delinquent List - criteria:  2 years behind, are still the homeowner

2. Code Violation List - no criteria

3. Equity List - Absentee Owner, Owner Occupied and Global (all) - criteria: over 45 years old owner, last sale date between 1990 and 3 years ago.

4. Inheritance List - USLeadList

5. Evictions - no criteria

6. Yard Sale/Garage Sale List - tenants sell before they move

7. Probate - Recommends getting course from Rick Ginn

8. Arrest Record List - list of people recently arrested

Tom shares lots of pearls of wisdom in this episode that pertain to investing in general.  One of these nuggets is from Jack Bosch.  He says that you will get 5 no’s before you get a yes when asking people at your local government offices for each of these lists.

The first, second, third, fourth, and even fifth person you talk will tell you the list doesn’t exist or that they cannot give it to you.  The sixth person will say, ‘Here ya go!”

Tom also shares a great tip from his friend, Mark Evans: ‘Data not Drama’  He is referring to keeping track of your mailing campaigns and the results you are getting.

We make this super easy in REImobile with our Direct Mail Module.  Check it out here: http://reimobile.com

Tom also talks about how ‘Money is in the Database’.  You have to keep track of your leads and follow up!  …this is also exactly the reason why we developed REImobile…

I’m telling you, you’ve got to check out the system.

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Website of Danny Johnson