11. Is Amazon right for my brand? - a podcast by Allison Ball

from 2019-10-03T16:00

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Join my favorite Amazon expert, Jennifer Kaylo Ruskin, for today’s episode as we talk all about whether or not Amazon is a viable channel for your brand.
 
The food industry is changing rapidly, and with the rise of ecommerce, Amazon seems like a natural channel for most brands. But is it really? On today’s episode, Jennifer talks us through:
 
  1. Validating your brand on Amazon, and how to determine if you should list on their platform
  2. Her favorite resources for pulling data from Amazon, so you can make smart business decisions using this powerful channel
  3. Determining which of the MANY Amazon channels is right for your brand, and how to decide
  4. How to ship your items once you DO list your product on Amazon
 
Jennifer’s favorite tools that she mentioned on today’s show are:
 
For detailed show notes as well as full contact information for Jennifer, click here.
 
If you loved this episode, please leave me a review on your favorite podcast platform. Leaving a written review is the single most helpful thing that you can do to support this podcast, and I am eternally grateful when you take the time to support this show. Thank you!

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