120. Creating consistent content for your CPG brand: A guide to reducing digital marketing overwhelm - a podcast by Allison Ball

We all know it’s “important” to be consistent on social media, but how can food & beverage founders prioritize that when you’re so busy running the day-to-day of your business?

In this episode, I’m joined by communications consultant Delaney Vetter, and we discuss:

• Delaney’s best tips for getting off the cycle of overwhelm in content creation, and how you can create a system for executing with ease
• How can brands decide where to focus your energy, and whether or not you should be active on every platform? 
• Whether or not you should outsource your social content and email marketing, and what to think about when you’re ready to bring on a pro

It’s time to take the overwhelm out of digital content creation!

Click here for the full show notes, all of the tools that Delaney recommends, and to keep in touch with her. 

Truth talk: your time is running out to get organized before January, when Buyers start considering new products for their shelves again. You don’t want to wake up on January 1 and start winging your sales strategy: you want to join us inside Retail Ready® and get access to our course, coaching and community that will set you up for success in the new year. Click here to enroll in Retail Ready® directly. No waitlist, no sales calls, no back and forth emails: just straight to our enrollment page. See you inside Retail Ready®!

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