148. Why That Wholesale Buyer Is Ghosting You (And What To Do Instead) - a podcast by Allison Ball

If you’re in the CPG space and pursue wholesale channels, you’ve probably asked yourself some variant of “WHAT is going on with this buyer?!” You’ve sent them multiple emails and your sales materials…and then radio silence.

In today’s episode of the Food Biz Wiz® Podcast, I’ll share…

• WHY buyers go quiet on you
• WHAT it means when that happens
• Then, HOW to rekindle the conversation after silence or if they’ve never responded in the first place

I can’t wait to share these necessary pieces of buyer intel with you. Listen in to catch them all!

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