25. Crowdsourcing 101: How to Launch&Execute A Successful Kickstarter Campaign - a podcast by Allison Ball

from 2020-01-16T16:00

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Today’s episode is all about launching and executing successful crowdsourcing campaigns. Join my guest, Courtney Boyd Myers (CMB) as she shares her secrets on her most recent successful Kickstarter for her kelp jerky brand, Akua. In today’s show, CMB covers:
 
  • How to determine whether or not crowdsourcing is right for your brand
  • Her steps to planning & launching your campaign
  • Why the first 24 hours of your campaign are the most important
  • The most common mistakes she sees food businesses make as they wrap up their crowdfunding
 
For the complete show notes, including all of the resources that CBM mentions on today’s show, click here.
 
This episode is supported by Canva, a free design software used by (and loved!) by both Alli & CBM.

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