3. Three Steps to Successful Partnership Marketing with Sally Rogers - a podcast by Allison Ball
from 2019-08-02T08:11
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As an emerging food brand, you’re challenged to grow your sales, day in and day out. One of the easiest ways to expand your audience is through strategic partnering, and today’s episode is ALL about that!
Join my guest, Sally Rogers of Parsnip, as she talks about building her marketing-focused business based on her experience in the packaged food industry, and seeing the need for a platform that facilitates that important connection between brands.
In today’s episode we discuss:
- What partnership marketing is, why it’s important, and who should do it
- How to get started as an emerging brand, and how to level up as you grow
- How to show up as a great partner, and what to do to convince bigger, more senior brands to collaborate with you
- Plus a ton more!
From here, grab my behind-the-scenes insight & bonuses from today’s episode by joining our free Facebook community at www.foodbizwiz.com, plus click here for the detailed show notes, including links to connect with Sally’s social channels and her website. See you there!
This episode is supported by Brand24, my favorite online platform for tracking what people are saying about me and my business, online, in real time. Grab your free account by clicking here!
Further episodes of Food Biz Wiz
Further podcasts by Allison Ball
Website of Allison Ball