47. Working with Brokers&Distributors with Green Spoon Sales - a podcast by Allison Ball

Join me in conversation with Daniel Morrison, the Director of Distributor Relations at Green Spoon Sales, as we spill the dirt on working with brokers & distributors to grow your packaged food or beverage business. In today’s episode, we’ll cover:

• How, when and why you’d bring on a distributor for your brand
• How you work with a broker to get your product on the retail shelf 
• How that delicate broker/distributor relationship works, and how you can leverage it for more sales
• Which distributor programs, vehicles, and strategies are available to help ensure success for earlier stage brands

Plus we get into finding the RIGHT broker for your brand, the most common things that brands do incorrectly as they start working with brokers and distributors, and more. 

Find the full show notes, Daniel’s contact information, and our Food Biz Wiz® Facebook group linked here!

This episode is sponsored by WeStock, a platform that we love and recommend to our clients. WeStock modernizes the customer request process, allowing your raving fans to help you get on the retail shelf, and for you to capture their interest to build a wholesale pitch that WORKS. Find out more about WeStock by clicking here, and use code FOODBIZWIZ to save $100 off your subscription.

Further episodes of Food Biz Wiz

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