81. Assessing Your Product Assortment: The 8 Roles Your Products Play In Your Profitability Roadmap - a podcast by Allison Ball

from 2021-02-18T16:00

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Food & Beverage Founders… listen up: not all of your products need to make a great margin, or be your top sellers, or keep your purchasers coming back for more.

Join me in conversation with Ellen Rawley as we discuss the eight roles that your individual skus can take on, and how they each work together to create a roadmap towards profitability for your packaged food, beverage, or natural products brand. 

Don’t worry: we don’t just tell you to discontinue your favorite seasonal product, even if it’s got really poor margins.

For the full show notes, more information on the Value Added Producer Grant that we discuss in today’s show, and to keep in touch with Ellen, click here.

This episode is supported by Quickbooks, my favorite accounting software for keeping MY data and financials organized! Use my link to save 50% off your first six months when you sign up for a new account.

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