83. Creating opportunities for BIPOC&Women CPG Founders: a convo with Foodbevy - a podcast by Allison Ball

Join me in conversation with Jordan Buckner, the founder of Foodbevy.com, an online resource for emerging food & beverage brands, and the cofounder of TeaSquares, a line of superfood energy bars designed to help people stay focused and alert so they can achieve their passions. 

In today’s show, Jordan talks about his experience being a Black male in the food industry, and how he’s building upon his experience to create opportunities for BIPOC and women CPG founders through his work at Foodbevy. BIPOC and women founders are less likely to receive investment, be taken seriously at the table (or get invited to the table in the first place!), and receive connections that come more easily to white and male founders, and Jordan is on a mission to change that. 

While it may seem that Jordan and I are competing in the same space with Foodbevy and Retail Ready, as we both assist emerging brands, we believe in collaboration over competition. We have dozens of brands who choose to invest in both Foodbevy and Retail Ready, recognizing that our services complement one another. Together, we help you be more prepared in your challenging founder journey.

Tune in today to hear more about the typical barriers that founders have to overcome as you launch & grow your brand, and the resources that can support you along the way.

Click here for the full show notes and to stay in touch with Jordan.

This episode is sponsored by my Retail Roadmap! It’s more important than ever to know what it takes to get ON the retail shelf - be it a physical or digital shelf -, and have high sales once you’re there. Find my free, nine-step guide to building a brand that flies off the shelf by clicking here.

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