039 - Neal O'Grady (Demand Curve) On Startup Growth Tactics - a podcast by Mat Sherman

Neal is a legend at growth. Period. He co-founded Bell Curve, a premiere agency to help startups with growth that have worked with Outschool, Clearbit, Envoy, and many others. From there, he co-founded Demand Curve, a company aimed to teach founders how to do growth themselves, for a fraction of the cost of an agency. On this episode, we dive deep into many topics, including:

What is Demand Curve?

What is the origin story of Demand Curve?

What was it like transitioning from an agency to a tech startup. Is there a difference?

Is Demand Curve good for CEOs who want to hire for a growth lead, or is it better for founders who want to grow their company themselves?

What space would you consider Demand Curve In?

What’s the 10-year vision for Demand Curve?

Steps to think about growth as a startup founder:

Where should a founder focus on first if they want to grow their company?

How would you invest $100,000 into growth for a startup?

How does someone evaluate when to push the pedal on growth for their company?

What is the biggest mistake that early-stage startups make around their growth?

What tips do you have for a first-time founder?

This was such a fun episode to do with Neal and I hope you learned something new about startup growth. I know I sure did! As a reminder, find Demand Curve right here and you can find Neal on Twitter right here.

What is Forward Thinking Founder?

Welcome to Forward Thinking Founder (f20r)! f20r is a podcast and publication where I interview high potential startup founders, usually before they hit their Series A. Past guests include Austen Allred, Daniel Gross, Leah Culver, Laura Behrens Wu, and many more.

Consider it the opposite of “How I Built This”. Instead of interviewing someone after they are successful, we interview early founders with a little traction and a big vision, and hear what they want to will into the world and why. This is Forward Thinking Founder.

Get on the email list at forwardthinking.substack.com

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